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BMW Oracle Racing Technographics
BMW Oracle Racing Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by BMW Oracle Racing and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 30 BMW Oracle Racing employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that BMW Oracle Racing has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2007, Oracle Analytics Cloud for Analytics and BI in 2022, Google Workspace (Formerly Google G-Suite) for Collaboration in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems BMW Oracle Racing is running and its propensity to invest more and deepen its relationship with Oracle , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing BMW Oracle Racing revenues, which have grown to $3.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for BMW Oracle Racing intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
BMW Oracle Racing Tech Stack and Enterprise Applications
BMW Oracle Racing ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2007 | 2007 |
In 2007, BMW Oracle Racing implemented Oracle NetSuite ERP to centralize its finance and accounting operations. The deployment addressed the financial management needs of a 30-employee organization based in the United States operating in the Consumer Packaged Goods sector.
The Oracle NetSuite ERP implementation concentrated on ERP Financial capabilities, including a consolidated general ledger, accounts payable, accounts receivable, cash management, and financial reporting. Configuration emphasized a unified chart of accounts, period close workflows, automated transaction posting, and role based access controls sized for a small finance team. Functional workflows aligned with ERP Financial terminology such as reconciliation, journal management, and audit trail instrumentation.
Operational coverage extended across finance and operations functions that support team logistics and procurement, with user entitlements scoped to accounting staff and select operations personnel. Governance incorporated standardized approval workflows, centralized financial controls, and configuration of immutable transaction logs to support month end close and compliance processes. BMW Oracle Racing deployed Oracle NetSuite ERP as its ERP Financial system to manage core finance business functions.
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BMW Oracle Racing Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle Analytics Cloud | Analytics and BI | Analytics and BI | n/a | 2022 | 2022 |
In 2022, BMW Oracle Racing implemented Oracle Analytics Cloud for Analytics and BI to centralize reporting and analytical workflows across the organization. The deployment targeted consolidation of event, commercial and operational data into a governed analytics layer, enabling the team to use Oracle Analytics Cloud for interactive dashboards and self service analytics within a compact organizational structure.
Oracle Analytics Cloud was configured to deliver semantic modeling, data visualization, scheduled reporting and data blending capabilities consistent with the Analytics and BI category. The implementation connected Oracle Analytics Cloud to Oracle Cloud Infrastructure for storage and compute and integrated with Oracle Data Science Platform and Oracle CX components including Responsys, CrowdTwist, OCM Sauce Video, Unity, Eloqua, Infinity IQ and Maxymiser to surface combined performance and marketing insights.
Governance controls were applied through role based access, a curated semantic layer and scheduled data refresh orchestration to support controlled self service. Operational coverage emphasized analytics use for engineering performance, race operations telemetry analysis and commercial marketing analytics, aligning Oracle Analytics Cloud with cross functional business reporting and model operationalization workflows.
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BMW Oracle Racing Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2016 | 2016 |
In 2016, BMW Oracle Racing implemented Google Workspace (Formerly Google G-Suite) as its primary Collaboration platform. The Google Workspace deployment is used by the organization in the United States and is referenced as being used on their public website, supporting roughly 30 employees.
Google Workspace provides cloud hosted SaaS capabilities including Gmail for email, Google Drive for file storage, Google Docs and Sheets for document collaboration, Google Calendar for scheduling, and the Admin console for domain level user and policy management. The implementation reflects a single domain, organization wide configuration typical for a small team, with centralized user provisioning and administrative controls to manage accounts, security settings, and sharing policies, and it supports corporate communication, document collaboration, scheduling, and content publishing workflows.
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IT Decision Makers and Key Stakeholders at BMW Oracle Racing
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
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Hydraulic service & engineering | Manager | Finance | |
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Senior research engineer | Non Manager | R&D | |
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Accountant | Manager | Finance | |
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Apps Being Evaluated by BMW Oracle Racing Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||