Russellville, 65074, MO,
United States
Body Linen Technographics
Body Linen Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Body Linen and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 Body Linen employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Body Linen has purchased the following applications: GoDaddy Webmail for Collaboration in 2013, Oracle NetSuite Commerce for eCommerce in 2010, Oracle NetSuite CRM for CRM in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Body Linen is running and its propensity to invest more and deepen its relationship with GoDaddy , Oracle , Intuit or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Body Linen revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Body Linen intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Body Linen Tech Stack and Enterprise Applications
Body Linen Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GoDaddy | Legacy | GoDaddy Webmail | Collaboration | Collaboration | n/a | 2013 | 2013 |
In 2013, Body Linen implemented GoDaddy Webmail as its Collaboration solution to provide hosted email services connected to the corporate website. The deployment is hosted by GoDaddy and delivers web-based mailboxes with standard SMTP, IMAP and POP access to support customer inquiries and staff communications. GoDaddy Webmail is used for domain email routing and mailbox management that links site contact forms to corporate inboxes.
Operational scope covers a 10 person Consumer Packaged Goods organization in the United States, supporting sales, customer service and operations email functions. Configuration and administration are proportionate to company scale, focusing on mailbox provisioning, account credential management, spam filtering and basic retention settings which are common Collaboration functional capabilities. Governance centers on small team account lifecycle workflows and domain DNS administration performed by site administrators and operations staff, leveraging GoDaddy hosted infrastructure rather than on premises mail servers.
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Body Linen eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite Commerce | eCommerce | eCommerce | n/a | 2010 | 2010 |
In 2010, Body Linen deployed Oracle NetSuite Commerce to power its website. The implementation positions Oracle NetSuite Commerce as Body Linen's core eCommerce platform for online retail and storefront functions in the United States, hosting the customer facing site and transactional flows. The deployment leverages the cloud SaaS delivery model of Oracle NetSuite Commerce to provide a unified storefront, product merchandising and online checkout capabilities.
Functional modules apparent in the implementation include product catalog management, storefront presentation, shopping cart and checkout workflows, order management and customer account management, along with content management for marketing pages. Administration and operational control are centralized within the company using the Oracle NetSuite Commerce administrative console, consolidating catalog updates and order processing into a compact operational footprint suitable for a 10 employee consumer packaged goods retailer focused on direct to consumer online sales.
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Body Linen CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite CRM | CRM | CRM | n/a | 2020 | 2020 |
In 2020, Body Linen implemented Oracle NetSuite CRM. The CRM is embedded on the Body Linen website to capture customer interactions and support direct-to-consumer engagement through web-driven contact capture and record creation.
The Oracle NetSuite CRM deployment emphasizes core CRM capabilities, including contact and lead capture, opportunity tracking, sales pipeline management, and central customer record management. Configuration favors lightweight workflows, form-driven lead capture, and templated communications consistent with a small Consumer Packaged Goods operation.
Oracle NetSuite CRM is integrated directly with the company website for web-to-lead capture and customer contact synchronization, and it supports sales and customer service functions across Body Linens U.S. operations. Operational coverage is focused on front-office activities, including online inquiries, order-related customer communication, and post-sale customer support.
Governance is centralized and streamlined, reflecting a 10-person organizational model, with administration and configuration managed internally to maintain simple approval and update processes. The implementation of Oracle NetSuite CRM, embedded on the website, aligns the companys customer-facing channels with a single CRM record system to simplify daily sales and service workflows.
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Marketing Automation | CRM |
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2016 | 2016 |
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Body Linen IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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IT Decision Makers and Key Stakeholders at Body Linen
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
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Marketing and Project Manager | Manager | Marketing | |
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Apps Being Evaluated by Body Linen Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||