Istanbul, 34396,
Turkey
Boyner Turkey Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Boyner Turkey and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 6000 Boyner Turkey employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Boyner Turkey has purchased the following applications: Getty Images for Content Management in 2024, QNTM Raptor Services Personalization for Personalization and Product Recommendations in 2016, Webtrends Analytics for Marketing Analytics in 2024 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Boyner Turkey is running and its propensity to invest more and deepen its relationship with Getty Images , QNTM , Webtrends or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Boyner Turkey revenues, which have grown to $1.00 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Boyner Turkey intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Getty Images | Legacy | Getty Images | Content Management | Content Management | n/a | 2024 | 2024 |
|
eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| QNTM | Legacy | QNTM Raptor Services Personalization | Personalization and Product Recommendations | eCommerce | n/a | 2016 | 2016 |
In 2016 Boyner Turkey deployed QNTM Raptor Services Personalization. The deployment uses QNTM Raptor Services Personalization in the Personalization and Product Recommendations category to deliver personalized product suggestions and onsite merchandising across boyner.com.tr.
The implementation centers on a recommendation engine, real-time behavioral scoring, visitor segmentation, and rule-driven merchandising configuration. QNTM Raptor Services Personalization was configured to support dynamic product recommendation slots, session-based personalization logic, and campaign management interfaces for merchandising teams.
Operationally the scope is the public ecommerce website, influencing product discovery workflows, onsite marketing, and merchandising decisions for Boyner Turkey's online retail business. The system is positioned to serve personalization at the session level and to inform category and product detail page recommendations used by ecommerce and marketing functions.
Governance and rollout were organized around ecommerce product and merchandising owners, with configuration-led rules and testing workflows used to tune recommendation behavior. Controls emphasize administrative configuration and segmentation management rather than development changes, enabling merchandising teams to adjust onsite recommendation strategies using the QNTM Raptor Services Personalization console.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Webtrends | Legacy | Webtrends Analytics | Marketing Analytics | CRM | n/a | 2024 | 2024 |
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PR and Media Communication | CRM |
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2024 | 2024 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2015 | 2015 |
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Content Delivery Network | IaaS |
|
2019 | 2019 |
|
CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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Identity and Access Management (IAM) | CyberSecurity |
|
2025 | 2025 |
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