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Brand Castle
Location
5111 Richmond Rd,
Bedford, 44146, OH,
United States
Website
https://www.brandcastle.com/
Phone
1 216-292-7700
Artw industry
Consumer Packaged Goods
Employee
Revenue

Brand Castle Technographics

Brand Castle Software Purchases and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by Brand Castle and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 200 Brand Castle employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that Brand Castle has purchased the following applications: xTuple ERP for Manufacturing ERP, Distribution ERP in 2015, Microsoft 365 for Collaboration in 2022, xTupleCommerce for eCommerce in 2015 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems Brand Castle is running and its propensity to invest more and deepen its relationship with CAI Software , Microsoft , Salesforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing Brand Castle revenues, which have grown to $25.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Brand Castle intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

Brand Castle Data, Technology Stack, and Enterprise Applications
ERP Services and Operations
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
CAI Software Legacy xTuple ERP Manufacturing ERP, Distribution ERP ERP Services and Operations n/a 2015 2015
In 2015, Brand Castle implemented xTuple ERP as its Manufacturing ERP,Distribution ERP platform to centralize production, distribution, and sales order workflows. The deployment established a single instance of xTuple ERP to manage product master data, inventory control, purchasing, sales order processing, and core manufacturing bill of materials and MRP workflows. Configuration work emphasized product specification management and catalog publication, with the xTuple ERP application configured to produce operational reports and formatted product data for sales collateral. Functional capabilities implemented include inventory and warehouse management, order-to-cash processing, purchase-to-pay controls, basic shop floor and BOM management, and configurable reporting used by the commercial team. Operational coverage spanned sales, customer service, and supply chain teams, with sales coordinators using xTuple ERP to pull specs and product information and to handle sample requests and customer-specific presentations. The system supported broker network onboarding and account-specific sales workflows, including direct use in managing a Top 10 customer relationship with William Sonoma. Governance and rollout were centered on commercial process changes, with sales-led adoption and report-driven product data distribution to brokers and clients. The Sales Coordinator led onboarding of a new broker network which increased yearly sales by 20 percent, and created a report that pulled specs and product information from the xTuple ERP system to standardize external-facing product data.
Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Microsoft Legacy Microsoft 365 Collaboration Collaboration n/a 2022 2022
Collaboration Collaboration 2022 2022
eCommerce
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
CAI Software Legacy xTupleCommerce eCommerce eCommerce n/a 2015 2015
In 2015 Brand Castle implemented xTupleCommerce to power its public website, using the eCommerce application to centralize online sales and improve the customer-facing storefront. The deployment was focused on web storefront functionality to support Brand Castle as a consumer packaged goods seller and to deliver an even better online customer experience. xTupleCommerce was configured to support typical eCommerce capabilities including product catalog and SKU management, category and merchandising controls, shopping cart and checkout workflows, customer account management, and order management processes. Configuration work included catalog structure for CPG packaging and variant management, pricing and promotion rules, and content updates for product pages and marketing banners. Operational ownership rested with Brand Castle marketing and eCommerce operations teams, with rollout concentrated on the public website and customer purchase flows. Governance centered on catalog and content publishing processes, order processing procedures, and ongoing site administration to sustain the online experience powered by xTupleCommerce.
eCommerce eCommerce 2024 2024
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Marketing Automation CRM 2017 2017
Tag Management CRM 2024 2024
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2012 2012
Content Delivery Network IaaS 2021 2021
CyberSecurity
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Secure Email Gateways (SEGs) CyberSecurity 2023 2023
IT Decision Makers and Key Stakeholders at Brand Castle
First Name Last Name Title Function Department Email Phone
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Show All Contacts
Apps Being Evaluated by Brand Castle Executives
Date Company Status Vendor Product Category Market
No data found
FAQ - APPS RUN THE WORLD Brand Castle Technographics

Brand Castle is a Consumer Packaged Goods organization based in United States, with around 200 employees and annual revenues of $25.0 million.

Brand Castle operates a diverse technology stack with applications such as xTuple ERP, Microsoft 365 and xTupleCommerce, covering areas like Manufacturing ERP, Distribution ERP, Collaboration and eCommerce.

Brand Castle has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as CAI Software and Microsoft.

Brand Castle recently adopted applications including WooCommerce in 2024, Google Tag Manager in 2024 and Mimecast Email Security in 2023, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of Brand Castle’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates Brand Castle’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete Brand Castle technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.