BrandMuscle, Inc
4141 S. Peoria St,
Chicago, 60609, IL,
United States
Chicago, 60609, IL,
United States
1 877-549-1786
Professional Services
BrandMuscle, Inc Technographics
BrandMuscle, Inc Software Purchases and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by BrandMuscle, Inc and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 750 BrandMuscle, Inc employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that BrandMuscle, Inc has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2010, Seismic Lessonly for Learning and Development in 2019, Adobe Connect for Audio Video and Web Conferencing in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems BrandMuscle, Inc is running and its propensity to invest more and deepen its relationship with Oracle , Seismic , Adobe Systems or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing BrandMuscle, Inc revenues, which have grown to $213.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for BrandMuscle, Inc intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
BrandMuscle, Inc Data, Technology Stack, and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP Financial Management | n/a | 2010 | 2011 |
In 2010, BrandMuscle, Inc implemented Oracle NetSuite ERP to consolidate financial management and accounting operations. The deployment was targeted at ERP Financial functions to provide a single ledger, standardized chart of accounts, and centralized transaction processing across the business.
Configuration work centered on core financial modules including general ledger, accounts payable, accounts receivable, billing and invoicing, fixed assets, and revenue recognition, with additional configuration for professional services accounting such as project costing, time and expense capture, and contract billing. Oracle NetSuite ERP was configured to support multi-role access, period close workflows, and automated billing sequences aligned to service delivery cycles.
The implementation included system integration work linking Oracle NetSuite ERP with Salesforce and Atlassian Products, enabling orchestration of order-to-cash touchpoints from CRM to invoicing and attaching project and issue tracking information from Atlassian Products to project accounting records. Integrations focused on synchronizing customer master data, transactional sales orders, billing events, and project time entries to maintain financial accuracy between sales, service delivery, and finance systems.
Governance changes emphasized centralized financial controls, consolidated month-end close procedures, and defined approval workflows for billing and expense recognition, with a phased rollout across finance and professional services teams. The program documentation and configuration aligned business functions including Finance, Revenue Operations, Sales, and Service Delivery to a single ERP Financial platform.
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HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Seismic | Legacy | Seismic Lessonly | Learning and Development | HCM | n/a | 2019 | 2019 |
In 2019, BrandMuscle, Inc implemented Seismic Lessonly. The Seismic Lessonly deployment was provisioned as a Learning and Development platform and included a public Lessonly Learn instance surfaced on the BrandMuscle website for external access to training content.
The implementation focused on core Learning and Development capabilities, with configured content authoring and course delivery, learner enrollment and assessment workflows, learning paths and a centralized content library, and reporting and learner analytics for administrators. Role based access controls and publisher workflows were used to manage content lifecycle and approvals, while lesson templates and assessment modules supported repeatable training for customer facing teams.
Operational coverage included internal training audiences and web exposed learning for partners or clients through the Lessonly Learn pages, aligning the application to sales enablement and marketing operations. Governance centered on administrator and publisher roles for content approval and learner management, with phased publication controls to push content from staging to the live web facing Learn instance.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Connect | Audio Video and Web Conferencing | Collaboration | n/a | 2018 | 2018 |
In 2018 BrandMuscle, Inc implemented Adobe Connect as its Audio Video and Web Conferencing solution and embedded Adobe Connect sessions directly on the company website. The deployment positioned Adobe Connect to support public-facing webinars and interactive client sessions while providing browser-hosted access for external attendees.
The implementation leverages core Adobe Connect capabilities common to the category, including persistent virtual meeting rooms, webinar staging and presentation, screen sharing, content upload and integrated chat. Configuration focused on web-embedded session delivery and reusable room templates to streamline setup for recurring events.
Integration scope is centered on the public website, enabling marketing and client engagement teams to schedule and publish sessions through externally accessible Adobe Connect URLs. Operational coverage emphasized customer-facing communications and internal enablement, with session orchestration performed by marketing operations and digital experience staff.
Governance and workflow changes included centralized event scheduling, role-based access controls for hosts and presenters, and standardized session templates to ensure consistent delivery of webinars and training. The environment reflects a SaaS, browser-based conferencing architecture optimized for externally hosted webinars and on-site embedding of meeting rooms.
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Audio Video and Web Conferencing | Collaboration |
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2018 | 2018 |
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Collaboration | Collaboration |
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2010 | 2011 |
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Collaboration | Collaboration |
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2018 | 2018 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Content Management | Content Management |
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2021 | 2021 |
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Web Content Management | Content Management |
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2017 | 2017 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Account Based Marketing | CRM |
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2019 | 2019 |
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Account Based Marketing | CRM |
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2021 | 2021 |
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Account Based Marketing | CRM |
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2023 | 2023 |
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CRM | CRM |
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2021 | 2021 |
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Customer Support | CRM |
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2018 | 2018 |
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Customer Support | CRM |
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2018 | 2018 |
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Customer Support | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Marketing Analytics | CRM |
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2010 | 2010 |
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Marketing Analytics | CRM |
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2015 | 2015 |
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Marketing Analytics | CRM |
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2017 | 2017 |
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Marketing Analytics | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2012 | 2012 |
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Tag Management | CRM |
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2020 | 2020 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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IT Service Management | ITSM |
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2018 | 2018 |
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Remote Monitoring and Management | ITSM |
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2020 | 2020 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2017 | 2017 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at BrandMuscle, Inc
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by BrandMuscle, Inc Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD BrandMuscle, Inc Technographics
BrandMuscle, Inc is a Professional Services organization based in United States,
with around 750 employees and annual revenues of $213.0 million.
BrandMuscle, Inc operates a diverse technology stack with applications such as
Oracle NetSuite ERP, Seismic Lessonly and Adobe Connect,
covering areas like ERP Financial, Learning and Development and Audio Video and Web Conferencing.
BrandMuscle, Inc has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, Seismic and Adobe Systems.
BrandMuscle, Inc recently adopted applications including
6sense Account Engagement Platform in 2023, PathFactory Intelligent Content Platform in 2021 and Zoominfo Platform in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of BrandMuscle, Inc’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates BrandMuscle, Inc’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete BrandMuscle, Inc technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.