Sunrise, 33323-2860, FL,
United States
Brastraps Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Brastraps and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 21 Brastraps employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Brastraps has purchased the following applications: Visa Authorize.Net for Payment Processing in 2007, UltraCart eCommerce for eCommerce in 2004, Constant Contact Email Marketing for Marketing Automation in 2010 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Brastraps is running and its propensity to invest more and deepen its relationship with Visa , UltraCart , Constant Contact or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Brastraps revenues, which have grown to $3.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Brastraps intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Visa | Legacy | Visa Authorize.Net | Payment Processing | ERP Financial Management | n/a | 2007 | 2007 |
|
eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| UltraCart | Legacy | UltraCart eCommerce | eCommerce | eCommerce | n/a | 2004 | 2004 |
In 2004 Brastraps deployed UltraCart eCommerce on its public website, establishing a transactional storefront for its apparel and accessory catalog. The deployment positions UltraCart eCommerce as the company's primary eCommerce platform, responsible for online product presentation, shopping cart flows, and checkout orchestration.
The implementation leverages category-standard functional modules including product catalog management, shopping cart and checkout, order management, pricing and promotions, tax and shipping calculation, and payment processing. UltraCart eCommerce is embedded into the Brastraps website front end to handle customer-facing commerce flows while centralizing catalog and order data in the platform’s administration console.
Operational ownership is consistent with a small company model, with a compact internal team managing merchandising, catalog updates, pricing, and order fulfillment workflows through the UltraCart eCommerce administrative interface. Governance is exercised at the site and catalog level with routine operational processes for order processing, customer service, and promotional cadence managed directly in the platform.
|
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Constant Contact | Legacy | Constant Contact Email Marketing | Marketing Automation | CRM | n/a | 2010 | 2010 |
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