Mexico City, 11510,
Mexico
Bridgestone Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Bridgestone and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1408 Bridgestone employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Bridgestone has purchased the following applications: isEazy Game for Learning and Development in 2021, Microsoft 365 for Collaboration in 2017, Adobe Experience Manager for Digital Asset Management in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Bridgestone is running and its propensity to invest more and deepen its relationship with isEazy , Microsoft , Adobe Systems or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Bridgestone revenues, which have grown to $321.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Bridgestone intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| isEazy | Legacy | isEazy Game | Learning and Development | HCM | n/a | 2021 | 2021 |
In 2021, Bridgestone deployed isEazy Game as the gamification component of a mobile Learning and Development program across its Latin American distribution network. The implementation supported the Bridgestone University mobile learning initiative, targeting frontline staff and distributors and aligning isEazy Game with L&D and HR activities for sales and service teams.
The deployment emphasized microlearning and gamification, configuring short-form learning modules, mobile-first delivery, and gamified incentives to drive participation. isEazy Game was used to deliver microlearning content and engagement mechanics, with participation tracking and incentive workflows to increase measurable participation across user cohorts.
Public case material references the use of isEazy Engage with gamified incentives across LATAM, and attribution to isEazy Game as the dedicated gamification component is an informed inference based on that disclosure. Governance and operational ownership rested with Bridgestone L&D and HR, and the rollout covered the companys Latin American distribution network with the explicit objective of raising engagement and measurable participation among sales and service teams.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2017 | 2017 |
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Collaboration | Collaboration |
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2023 | 2023 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Experience Manager | Digital Asset Management | Content Management | n/a | 2020 | 2020 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Call Tracking and Recording | CRM |
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2023 | 2023 |
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Customer Experience | CRM |
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2021 | 2021 |
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Customer Experience | CRM |
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2021 | 2021 |
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Customer Support | CRM |
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2024 | 2024 |
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Data Management Platform | CRM |
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2023 | 2023 |
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Data Management Platform | CRM |
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2023 | 2023 |
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Marketing Analytics | CRM |
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2022 | 2022 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2022 | 2022 |
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Marketing Automation | CRM |
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2022 | 2022 |
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Tag Management | CRM |
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2016 | 2016 |
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Tag Management | CRM |
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2017 | 2017 |
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Tag Management | CRM |
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2022 | 2022 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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AML, Fraud and Compliance | TRM |
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2022 | 2022 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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| Date | Company | Status | Vendor | Product | Category | Market |
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