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Brightline TV
Location
565 Fifth Ave 18Th Fl,
New York, 10017-2431, NY,
United States
Website
https://www.brightline.tv/
Phone
1 212-271-0014
Artw industry
Professional Services
Employee
Revenue

Brightline TV Technographics

Brightline TV Software Purchases and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by Brightline TV and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 60 Brightline TV employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that Brightline TV has purchased the following applications: Microsoft 365 for Collaboration in 2016, Boostr Order Management for Order Management in 2023, FullStory for Customer Experience in 2022 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems Brightline TV is running and its propensity to invest more and deepen its relationship with Microsoft , Boostr , FullStory or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing Brightline TV revenues, which have grown to $7.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Brightline TV intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

Brightline TV Data, Technology Stack, and Enterprise Applications
Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Microsoft Legacy Microsoft 365 Collaboration Collaboration n/a 2016 2016
SCM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Boostr Legacy Boostr Order Management Order Management SCM n/a 2023 2023
In 2023, Brightline TV implemented Boostr Order Management, an Order Management application to unify sales, forecasting and order management for its connected TV advertising business in the United States. The deployment focused on consolidating quote-to-order workflows and embedding forecasting logic into campaign lifecycle operations, aligning commercial forecasts with delivery data. Implementation centered on CRM plus order management capabilities within Boostr Order Management, including demand capture, revenue recognition triggers, and forecasting orchestration. The solution provided real-time delivery feedback loops from campaign execution into the OMS, enabling automated adjustments to forecasted commitments and reconciliation points used for billing. Operational coverage spanned sales, revenue operations, finance, and campaign operations teams in the US, with governance restructured to route forecast adjustments through the OMS as a single source of truth. Outcomes explicitly reported include improved forecasting accuracy and a tighter link between financials and campaign delivery, with billing workflows improved through the Boostr-driven delivery and revenue alignment.
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
FullStory Legacy FullStory Customer Experience CRM n/a 2022 2022
Marketing Automation CRM 2019 2019
Tag Management CRM 2022 2022
ITSM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Performance Management ITSM 2020 2020
IT Decision Makers and Key Stakeholders at Brightline TV
First Name Last Name Title Function Department Email Phone
No data found
Show All Contacts
Apps Being Evaluated by Brightline TV Executives
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Brightline TV Technographics

Brightline TV is a Professional Services organization based in United States, with around 60 employees and annual revenues of $7.0 million.

Brightline TV operates a diverse technology stack with applications such as Microsoft 365, Boostr Order Management and FullStory, covering areas like Collaboration, Order Management and Customer Experience.

Brightline TV has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Microsoft, Boostr and FullStory.

Brightline TV recently adopted applications including Boostr Order Management in 2023, FullStory in 2022 and Google Tag Manager in 2022, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of Brightline TV’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates Brightline TV’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete Brightline TV technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.