Apps Run The World

British Airways Software Purchases and Digital Transformation Initiatives

Last updated on 2021-11-24 09:24:17

Discover the latest software purchases and digital transformation initiatives being undertaken by British Airways and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 30000 British Airways employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that British Airways has purchased the following applications: Salesforce Sales Cloud for Sales Automation,Sales Engagement in 2021, Oracle Autonomous Database for Database Management in 2019, SAP Concur Expense for Expense Management in 2018 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems British Airways is running and its propensity to invest more and deepen its relationship with Salesforce , Oracle , SAP or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing British Airways revenues, which have grown to $5.00 billions in 2019, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for British Airways intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.


Waterside, Harmondsworth, West Drayton
London, UB7 0GA , x
United Kingdom
44 20 8562-8035
https://www.britishairways.com/
Industry Employees Revenue
Aerospace and Defense 30000 $5.00B

Enterprise Software and Cloud Applications being used by British Airways


Vendor Old Product New Product Category Market Users VAR/SI When Live
Tableau Software Legacy Applications Tableau Analytics and BI Analytics and BI n/a n/a 2017 2017
Subscribe Subscribe Subscribe Collaboration Collaboration Subscribe Subscribe 2015 2015
Subscribe Subscribe Subscribe Collaboration Collaboration Subscribe Subscribe 2015 2015
Subscribe Subscribe Subscribe Collaboration Collaboration Subscribe Subscribe 2015 2015
Subscribe Subscribe Subscribe Collaboration Collaboration Subscribe Subscribe 2014 2014
Subscribe Subscribe Subscribe CRM CRM Subscribe Subscribe 2014 2015
Subscribe Subscribe Subscribe Data Management Platform CRM Subscribe Subscribe 2011 2011
Subscribe Subscribe Subscribe Customer Experience CRM Subscribe Subscribe 2015 2015
Subscribe Subscribe Subscribe Marketing Automation CRM Subscribe Subscribe 2011 2011
Subscribe Subscribe Subscribe Marketing Analytics CRM Subscribe Subscribe 2011 2011
Subscribe Subscribe Subscribe CRM CRM Subscribe Subscribe 2003 2003
Subscribe Subscribe Subscribe Sales Automation,Sales Engagement CRM Subscribe Subscribe 2021 2021
Subscribe Subscribe Subscribe Customer Engagement CRM Subscribe Subscribe 2016 2016
Subscribe Subscribe Subscribe Marketing Automation CRM Subscribe Subscribe 2016 2016
Subscribe Subscribe Subscribe CRM CRM Subscribe Subscribe 2016 2016
Subscribe Subscribe Subscribe Marketing Analytics CRM Subscribe Subscribe 2016 2016
Subscribe Subscribe Subscribe eCommerce eCommerce Subscribe Subscribe 2015 2015
Subscribe Subscribe Subscribe EPM EPM Subscribe Subscribe 2013 2013
Subscribe Subscribe Subscribe EPM EPM Subscribe Subscribe 2017 2017
Subscribe Subscribe Subscribe Financial Consolidation and Close ERP Financial Management Subscribe Subscribe 2013 2013
Subscribe Subscribe Subscribe Financial Consolidation and Close ERP Financial Management Subscribe Subscribe 2017 2017
Subscribe Subscribe Subscribe Expense Management ERP Financial Management Subscribe Subscribe 2018 2018
Subscribe Subscribe Subscribe ERP Financial ERP Financial Management Subscribe Subscribe 2018 2019
Subscribe Subscribe Subscribe ERP Financial ERP Financial Management Subscribe Subscribe 2018 2H 2018
Subscribe Subscribe Subscribe Travel Management ERP Services and Operations Subscribe Subscribe 2018 2018
Subscribe Subscribe Subscribe Learning and Development HCM Subscribe Subscribe 2017 2017
Subscribe Subscribe Subscribe Database Management IaaS Subscribe Subscribe 2019 2019
Subscribe Subscribe Subscribe Application Hosting and Computing Services IaaS Subscribe Subscribe 2014 2014
Subscribe Subscribe Subscribe DDoS Protection IaaS Subscribe Subscribe 2014 2014
Subscribe Subscribe Subscribe Content Delivery Network IaaS Subscribe Subscribe 2016 2016
Subscribe Subscribe Subscribe Application Performance Management ITSM Subscribe Subscribe 2016 2016
Vendor Old Product New Product Category Market Users VAR/SI When Live
Tableau Software Legacy Applications Tableau Analytics and BI Analytics and BI n/a n/a 2017 2017
Subscribe Subscribe Subscribe Collaboration Collaboration Subscribe Subscribe 2015 2015
Subscribe Subscribe Subscribe Collaboration Collaboration Subscribe Subscribe 2015 2015
Subscribe Subscribe Subscribe Collaboration Collaboration Subscribe Subscribe 2015 2015
Subscribe Subscribe Subscribe Collaboration Collaboration Subscribe Subscribe 2014 2014
Subscribe Subscribe Subscribe CRM CRM Subscribe Subscribe 2014 2015
Subscribe Subscribe Subscribe Data Management Platform CRM Subscribe Subscribe 2011 2011
Subscribe Subscribe Subscribe Customer Experience CRM Subscribe Subscribe 2015 2015
Subscribe Subscribe Subscribe Marketing Automation CRM Subscribe Subscribe 2011 2011
Subscribe Subscribe Subscribe Marketing Analytics CRM Subscribe Subscribe 2011 2011
Subscribe Subscribe Subscribe CRM CRM Subscribe Subscribe 2003 2003
Subscribe Subscribe Subscribe Sales Automation,Sales Engagement CRM Subscribe Subscribe 2021 2021
Subscribe Subscribe Subscribe Customer Engagement CRM Subscribe Subscribe 2016 2016
Subscribe Subscribe Subscribe Marketing Automation CRM Subscribe Subscribe 2016 2016
Subscribe Subscribe Subscribe CRM CRM Subscribe Subscribe 2016 2016
Subscribe Subscribe Subscribe Marketing Analytics CRM Subscribe Subscribe 2016 2016
Subscribe Subscribe Subscribe eCommerce eCommerce Subscribe Subscribe 2015 2015
Subscribe Subscribe Subscribe EPM EPM Subscribe Subscribe 2013 2013
Subscribe Subscribe Subscribe EPM EPM Subscribe Subscribe 2017 2017
Subscribe Subscribe Subscribe Financial Consolidation and Close ERP Financial Management Subscribe Subscribe 2013 2013
Subscribe Subscribe Subscribe Financial Consolidation and Close ERP Financial Management Subscribe Subscribe 2017 2017
Subscribe Subscribe Subscribe Expense Management ERP Financial Management Subscribe Subscribe 2018 2018
Subscribe Subscribe Subscribe ERP Financial ERP Financial Management Subscribe Subscribe 2018 2019
Subscribe Subscribe Subscribe ERP Financial ERP Financial Management Subscribe Subscribe 2018 2H 2018
Subscribe Subscribe Subscribe Travel Management ERP Services and Operations Subscribe Subscribe 2018 2018
Subscribe Subscribe Subscribe Learning and Development HCM Subscribe Subscribe 2017 2017
Subscribe Subscribe Subscribe Application Performance Management ITSM Subscribe Subscribe 2016 2016
Vendor Old Product New Product Category Market Users VAR/SI When Live
Vendor Old Product New Product Category Market Users VAR/SI When Live

IT Decision Makers and Key Stakeholders at British Airways


First Name Last Name Title Email Phone
Subscribe Subscribe Head of HR Subscribe Subscribe
Subscribe Subscribe Chief Commercial Officer Subscribe Subscribe
Subscribe Subscribe Financial Controller Subscribe Subscribe
Subscribe Subscribe People Director Subscribe Subscribe
Subscribe Subscribe Sales Enablement Manager Subscribe Subscribe
Subscribe Subscribe Finance Director, Operations & Aircraft Fleet Subscribe Subscribe
Subscribe Subscribe Head Of Digital Subscribe Subscribe
Subscribe Subscribe Group Procurement Manager Subscribe Subscribe
Subscribe Subscribe Group Procurement Manager- Hotels and Ground Transportation, UKI & Hubs Subscribe Subscribe
Subscribe Subscribe Head of Global Media Relations Subscribe Subscribe
Subscribe Subscribe Management and Corporate L&D Executive Subscribe Subscribe
Subscribe Subscribe Senior IT Project Manager Subscribe Subscribe
Subscribe Subscribe Staff Travel System Delivery Consultant Subscribe Subscribe
Subscribe Subscribe Head of Finance Business Partnering - Engineering & Fleet Subscribe Subscribe
Subscribe Subscribe Finance Manager Subscribe Subscribe
Subscribe Subscribe Cheif Financial Officer Subscribe Subscribe
Subscribe Subscribe Head of IT Operations and Infrastructure Subscribe Subscribe
Subscribe Subscribe Procurement Manager Subscribe Subscribe