Baiersdorf, 91083,
Germany
Brodos Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Brodos and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 250 Brodos employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Brodos has purchased the following applications: Wekando CAT for CRM in 2020, Pathwire Mailgun for Transactional Email in 2021, Microsoft Azure Cloud Services for Application Hosting and Computing Services in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Brodos is running and its propensity to invest more and deepen its relationship with Wekando , Sinch , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Brodos revenues, which have grown to $25.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Brodos intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Wekando | Legacy | Wekando CAT | CRM | CRM | n/a | 2020 | 2020 |
In 2020 Brodos implemented Wekando CAT as its CRM application. The vendor C.A.T. product page lists Brodos among supported distribution interfaces, indicating Wekando CAT is used to import distributor provisioning and commission files and to centralize customer relationship and point of sale activity for Brodos connected shops in Germany.
Implementation focused on the Wekando CAT modules aligned to CRM, provisions control, and kasse functionality. Configuration centered on ingesting distributor provisioning and commission file feeds, consolidating customer and partner records, and exposing POS level kasse data alongside CRM contact and transaction histories to support sales and retail workflows.
Integrations are described at the distributor interface level, with Wekando CAT receiving provisioning and commission files from distribution partners and linking those feeds to Brodos connected shop POS endpoints in Germany. Operational coverage is oriented to distribution and retail operations, impacting sales, partner management, and shop level point of sale processes.
Governance and workflow adjustments were implemented to centralize commission reconciliation and provisioning control inside Wekando CAT, with reconciliation and CRM master data processes to ensure consistent partner and shop records. Note that module usage for CRM, provisions control, and kasse is inferred from the vendor feature and integration listings rather than from a named Brodos case study.
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Sinch | Legacy | Pathwire Mailgun | Transactional Email | PaaS | n/a | 2021 | 2021 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Azure Cloud Services | Application Hosting and Computing Services | IaaS | n/a | 2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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| Date | Company | Status | Vendor | Product | Category | Market |
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