Makati, 1634,
Philippines
Brothers Burger Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Brothers Burger and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 28 Brothers Burger employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Brothers Burger has purchased the following applications: Amazon Pay for Payment Processing in 2023, Shopify for eCommerce in 2023, ZAP Loyalty for Customer Loyalty in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Brothers Burger is running and its propensity to invest more and deepen its relationship with Amazon Web Services (AWS) , Apple , PayMongo or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Brothers Burger revenues, which have grown to $3.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Brothers Burger intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Amazon Web Services (AWS) | Legacy | Amazon Pay | Payment Processing | ERP Financial Management | n/a | 2023 | 2023 |
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Payment Processing | ERP Financial Management |
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2023 | 2023 |
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Payment Processing | ERP Financial Management |
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2023 | 2023 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| ZAP Loyalty | Legacy | ZAP Loyalty | Customer Loyalty | CRM | n/a | 2022 | 2022 |
In 2022 Brothers Burger implemented ZAP Loyalty, deploying the ZAP Loyalty Customer Loyalty solution on its public website. The implementation is customer facing, focused on online enrollment and engagement through site-embedded interfaces hosted alongside the company website in the Philippines.
The ZAP Loyalty deployment centers on standard Customer Loyalty capabilities including customer enrollment, points accrual and redemption workflows, customer profile and segmentation, and campaign management for promotions and rewards. Configuration work emphasized web widget integration and front-end enrollment flows, with the ZAP Loyalty administrative console used to define reward rules, expiration policies, and promotional campaigns.
Operational ownership sits with marketing and e-commerce functions, with the website serving as the primary touchpoint for loyalty interactions and campaign activations. Governance was organized around a centralized admin model and campaign approval workflows, and the technical footprint was implemented as an embedded, SaaS-hosted loyalty layer integrated into the Brothers Burger website front end via site embedding and API-backed session handling.
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Marketing Automation | CRM |
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2023 | 2023 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Cloud Storage | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2023 | 2023 |
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Content Delivery Network | IaaS |
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2023 | 2023 |
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