Bruntwood
Union, 2-10 Albert Square,
Manchester, M2 6LW,
United Kingdom
Manchester, M2 6LW,
United Kingdom
44 33 3323-2238
Construction and Real Estate
Bruntwood Technographics
Bruntwood Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Bruntwood and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 759 Bruntwood employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Bruntwood has purchased the following applications: Olark Live Chat for Chatbots and Conversational AI in 2016, Google Workspace (Formerly Google G-Suite) for Collaboration in 2013, SpringCM Document Management for Document Management in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Bruntwood is running and its propensity to invest more and deepen its relationship with Olark , Google , SpringCM or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Bruntwood revenues, which have grown to $202.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Bruntwood intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Bruntwood Tech Stack and Enterprise Applications
Bruntwood AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Olark | Legacy | Olark Live Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2016 | 2016 |
In 2016, Bruntwood deployed Olark Live Chat on its public website. The deployment used Olark Live Chat as a customer-facing solution in the Chatbots and Conversational AI category to provide real-time web messaging for customer service and lead capture.
Configuration centered on a site-embedded chat widget, a real-time operator console, visitor monitoring and proactive chat invitations, along with transcript capture and built-in reporting to support follow-up workflows. Olark Live Chat was configured to present contextual invites on property listing and contact pages, and to retain conversation transcripts for internal review and handoff.
Operational coverage focused on the public web channel, with interactions routed into internal customer service and leasing inquiry handling processes, and governance maintained through web channel ownership and operator handling protocols. The implementation positioned Olark Live Chat to support web-based customer service, lead qualification, and routing across Bruntwood’s digital customer touchpoints.
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Bruntwood Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2013 | 2013 |
In 2013, Bruntwood deployed Google Workspace (Formerly Google G-Suite) as its Collaboration platform. Bruntwood's use of Google Workspace (Formerly Google G-Suite) is visible on their website and functions as the primary cloud productivity layer for the organisation.
The implementation focuses on standard Google Workspace capabilities, with Gmail for corporate email, Google Calendar for scheduling, Google Drive and Google Docs for cloud storage and real-time document collaboration, and the Google Admin console for tenant and user administration. These Collaboration capabilities support shared drives, real-time editing workflows, and calendar resource booking to coordinate cross-functional teams.
Deployment covers Bruntwood's corporate estate in the United Kingdom and supports corporate communications, workplace operations and property management workflows across an employee base of approximately 759. Governance is delivered via Google Workspace administration features for account provisioning, domain management, and security controls such as multi-factor authentication and role-based access, consistent with common Collaboration category governance patterns.
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Bruntwood Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SpringCM | Legacy | SpringCM Document Management | Document Management | Content Management | n/a | 2017 | 2017 |
In 2017, Bruntwood implemented SpringCM Document Management, adopting the Document Management application to centralize document storage and lifecycle control. SpringCM Document Management was provisioned as part of a broader Salesforce centered stack at Bruntwood, aligning with Sales Cloud, Service Cloud, CPQ and Pardot.
Configuration emphasized centralized repositories, metadata driven versioning and template based document generation to support contract and agreement workflows. Automated document lifecycles and approval routing were configured to enforce document states and retention, while secure access controls were applied to align with Salesforce user profiles and role permissions. The implementation leveraged category aligned capabilities for document search, audit trails and check in and check out workflows.
SpringCM Document Management was integrated with DocuSign for e signature orchestration and with CPQ to support contract generation from configured quotes. The implementation coexisted and exchanged records with Sales Cloud, Service Cloud and FinancialForce, and surfaced document metadata to Power BI reporting and Salesforce Communities for portal access. Integrations also extended to the custom Salesforce mobile application, Chatter and SMS Magic to support document notifications and mobile access.
Operational coverage focused on sales, service and finance workflows given the surrounding systems, with governance structured around a centralized document repository, role based permissioning and audit logging. Records management policies and approval workflows were rationalized into SpringCM folders and lifecycle stages, while custom Lightning components were used to present documents within Salesforce user interfaces. Administration and change management were organized through Salesforce configuration channels to maintain alignment between document controls and CRM processes.
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Web Content Management | Content Management |
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2018 | 2018 |
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Web Content Management | Content Management |
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2021 | 2021 |
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Bruntwood CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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CRM | CRM |
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2016 | 2016 |
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Customer Experience | CRM |
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2016 | 2016 |
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Customer Support | CRM |
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2016 | 2016 |
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Digital Advertising Platform | CRM |
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2012 | 2012 |
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Marketing Analytics | CRM |
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2014 | 2014 |
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Marketing Automation | CRM |
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2016 | 2016 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Bruntwood PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Apps Development | PaaS |
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2023 | 2023 |
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Bruntwood IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2012 | 2012 |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Bruntwood CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at Bruntwood
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Bruntwood Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Bruntwood IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Bruntwood digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Bruntwood Technographics
Bruntwood is a Construction and Real Estate organization based in United Kingdom,
with around 759 employees and annual revenues of $202.0 million.
Bruntwood operates a diverse technology stack with applications such as
Olark Live Chat, Google Workspace (Formerly Google G-Suite) and SpringCM Document Management,
covering areas like Chatbots and Conversational AI, Collaboration and Document Management.
Bruntwood has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Olark, Google and SpringCM.
Bruntwood recently adopted applications including
Airtable in 2023, Contentful Content Platform in 2021 and Okta Identity Cloud in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Bruntwood’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Bruntwood’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Bruntwood technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.