AI Buyer Insights:

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Michelin, an e2open customer evaluated Oracle Transportation Management

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Michelin, an e2open customer evaluated Oracle Transportation Management

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Btcturk Tech Stack and Enterprise Applications

Content Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Automattic Legacy WordPress Web Content Management Content Management n/a 2013 2013
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Infoset Legacy Infoset Sales Management CRM, Lead Generation CRM n/a 2023 2023
In 2023 Btcturk implemented Infoset Sales Management. The deployment focused on customer support, sales management and omnichannel communications across the company in Turkey. Infoset Sales Management was used as a CRM,Lead Generation application to centralize contact and lead records, manage sales pipeline stages, and route customer cases across channels. Configuration emphasized contact and opportunity records, interaction history capture, and omnichannel routing for voice, email, SMS and messaging channels consistent with Infoset positioning as an omnichannel sales and support platform. Operational coverage included Btcturk sales and customer support departments, where the Infoset Sales Management application unified lead capture, case escalation and agent workstreams. The implementation consolidated interaction data to enable shared context between sales and service teams and to support coordinated handoffs. Governance centered on centralized CRM processes and role based access to interaction histories, with workflow rules to standardize lead qualification and case assignment. Deployment details reported by the vendor indicate the implementation serves Btcturk’s Turkey operations and is positioned to support ongoing omnichannel sales and support activities.
Customer Experience CRM 2015 2015
Data Management Platform CRM 2015 2015
Data Management Platform CRM 2015 2015
Data Management Platform CRM 2015 2015
Digital Advertising Platform CRM 2014 2014
Digital Advertising Platform CRM 2015 2015
Digital Advertising Platform CRM 2015 2015
Digital Advertising Platform CRM 2015 2015
Digital Advertising Platform CRM 2015 2015
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Akamai Legacy Akamai CDN Content Delivery Network IaaS n/a 2014 2014
CyberSecurity
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Secure Email Gateways (SEGs) CyberSecurity 2014 2014

IT Decision Makers and Key Stakeholders at Btcturk

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Btcturk Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Btcturk IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Btcturk digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Btcturk Technographics
Btcturk is a Banking and Financial Services organization based in Turkey, with around 800 employees and annual revenues of $50.0 million.
Btcturk operates a diverse technology stack with applications such as WordPress, Infoset Sales Management and Akamai CDN, covering areas like Web Content Management, CRM, Lead Generation and Content Delivery Network.
Btcturk has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Automattic, Infoset and Akamai.
Btcturk recently adopted applications including Infoset Sales Management in 2023, Oracle Advertising (ex Oracle Data Cloud) in 2015 and Resonate Ignite Platform in 2015, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Btcturk’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Btcturk’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Btcturk technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.