Business Finland Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Business Finland and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 760 Business Finland employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Business Finland has purchased the following applications: Lightcast Gazelle for Analytics and BI in 2016, Microsoft 365 for Collaboration in 2018, Optimizely Search & Navigation (ex Episerver Find) for Application, Web and Enterprise Search in 2023 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Business Finland is running and its propensity to invest more and deepen its relationship with Lightcast , Microsoft , B2Match or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Business Finland revenues, which have grown to $176.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Business Finland intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Lightcast | Legacy | Lightcast Gazelle | Analytics and BI | Analytics and BI | n/a | 2016 | 2019 |
In 2016 Business Finland implemented Lightcast Gazelle to support its Invest In Finland unit's North American foreign direct investment targeting, using the Analytics and BI application to instrument market and company level analysis. The deployment emphasized cluster analyses, targeted outreach lists, and pipeline qualification workflows, including sector clustering, candidate company scoring, and engagement sequencing capabilities. Lightcast Gazelle was configured to produce qualified lead lists and to feed outreach campaigns and sales mission planning for investment attraction and business development functions.
The initiative ran from 2016 to 2018 and was documented in a 2019 case study, with implementation scope focused on North American FDI activities rather than a global rollout. Outcomes reported by Business Finland included 425 qualified leads, more than 350 decision maker meetings, and over 30 successful sales missions, and the engagement supported major projects such as the IBM Watson Center of Excellence and Equinix HE7. Governance centered on operational use by Invest In Finland teams for pipeline management and mission orchestration, aligning Analytics and BI outputs from Lightcast Gazelle with outreach workflows and mission planning processes.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2018 | 2018 |
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Event Management | Collaboration |
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2025 | 2025 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Optimizely | Legacy | Optimizely Search & Navigation (ex Episerver Find) | Application, Web and Enterprise Search | Content Management | n/a | 2023 | 2023 |
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Web Content Management | Content Management |
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2023 | 2023 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Personalization and Product Recommendations | eCommerce |
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2023 | 2023 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Tag Management | CRM |
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2018 | 2018 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2023 | 2023 |
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Application Performance Management | ITSM |
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2018 | 2018 |
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Procurement
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Supplier Relationship Management | Procurement |
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2020 | 2020 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Governance, Risk and Compliance | TRM |
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2023 | 2023 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2018 | 2018 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Application Hosting and Computing Services | IaaS |
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2023 | 2023 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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| Date | Company | Status | Vendor | Product | Category | Market |
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