New York, 10011, NY,
United States
C.O. Bigelow Technographics
C.O. Bigelow Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by C.O. Bigelow and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 30 C.O. Bigelow employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that C.O. Bigelow has purchased the following applications: Oracle NetSuite Commerce for eCommerce in 2015, Hotjar for Customer Experience in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems C.O. Bigelow is running and its propensity to invest more and deepen its relationship with Oracle , Adobe Systems , Searchspring or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing C.O. Bigelow revenues, which have grown to $2.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for C.O. Bigelow intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
C.O. Bigelow Tech Stack and Enterprise Applications
C.O. Bigelow eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite Commerce | eCommerce | eCommerce | n/a | 2015 | 2015 |
In 2015 C.O. Bigelow implemented Oracle NetSuite Commerce to establish a direct to consumer online channel for its consumer packaged goods business. The deployment used Oracle NetSuite Commerce as the primary eCommerce application to centralize storefront capabilities and manage online merchandising for the company website.
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eCommerce | eCommerce |
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2011 | 2011 |
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Personalization and Product Recommendations | eCommerce |
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2014 | 2014 |
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Personalization and Product Recommendations | eCommerce |
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2021 | 2021 |
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Product Review Management | eCommerce |
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2020 | 2020 |
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Shipping Management | eCommerce |
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2019 | 2019 |
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C.O. Bigelow CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2020 | 2020 |
In 2020, C.O. Bigelow implemented Hotjar as a Customer Experience application on its public website to capture qualitative user behavior and on-page interaction data. The deployment used the Hotjar browser-based tracking snippet to enable session recordings, heatmaps, click and scroll analysis, and feedback widgets, instrumenting the site for customer experience and conversion insight.
Operational ownership was centered in marketing and e-commerce, with Hotjar data used to inform product merchandising, UX refinements, and site content decisions. C.O. Bigelow Hotjar Customer Experience instrumentation emphasized browser-side analytics and qualitative research workflows, with governance focused on tag management, consent control, and periodic review of recordings and feedback by the marketing team.
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Customer Support | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2016 | 2016 |
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Marketing Automation | CRM |
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2015 | 2015 |
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Marketing Automation | CRM |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at C.O. Bigelow
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| President | CXO | Finance | ||||
| General Manager-Beauty | Manager | Finance | ||||
| General Manager | Manager | Finance | ||||
| Finance Controller | Director | Finance |
Apps Being Evaluated by C.O. Bigelow Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||