Mogi Guacu, 13848-674, SP,
Brazil
Camelo Digital Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Camelo Digital and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 20 Camelo Digital employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Camelo Digital has purchased the following applications: Linx Core for Point Of Sale in 2020, Linx Commerce for eCommerce in 2017, Mailee for Marketing Automation in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Camelo Digital is running and its propensity to invest more and deepen its relationship with Linx , Mailee , Amazon Web Services (AWS) or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Camelo Digital revenues, which have grown to $2.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Camelo Digital intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Linx | Legacy | Linx Core | Point Of Sale | ERP Services and Operations | n/a | 2020 | 2020 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Linx | Legacy | Linx Commerce | eCommerce | eCommerce | n/a | 2017 | 2017 |
In 2017, Camelo Digital implemented Linx Commerce as its eCommerce platform for its public website, adopting Linx Commerce to manage online storefront operations. Linx Commerce operates in the eCommerce category and is used to present products, manage catalog data, and transact orders on camelodigital.com.br.
The implementation centers on core eCommerce modules typical of the category, including storefront catalog management, product merchandising, checkout workflows, order management and fulfillment orchestration, inventory visibility, pricing and promotions configuration, and content management for product pages. Linx Commerce is used to configure product attributes, payment and shipping workflow templates, and customer-facing catalog experiences that support the retailer's online buying journey.
Operational scope covers front-office merchandising, online sales operations and customer service for Camelo Digital, a Brazil-based retail company with a small headcount. The platform is integrated with the company website as the primary sales channel, and governance has been aligned to centralize catalog and order workflows within the eCommerce function, shifting responsibilities for product updates, pricing changes and order handling to dedicated internal teams.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Mailee | Legacy | Mailee | Marketing Automation | CRM | n/a | 2016 | 2016 |
In 2016 Camelo Digital implemented Mailee as its Marketing Automation solution on its website. The deployment is a web-embedded SaaS configuration that centralizes email capture, subscription forms, and campaign delivery for the retailer. The implementation targets marketing and e-commerce touch points on the Camelo Digital site and positions the Mailee application to support customer acquisition and retention workflows.
Mailee is configured to manage core Marketing Automation capabilities including list segmentation, campaign orchestration, template-driven email sends, and site-based behavioral tracking. Operational ownership is concentrated in the marketing function, with coordination between marketing and web operations for tag and form placement and with sales for lead follow-up workflows. Governance is organized around campaign scheduling, subscriber list hygiene, and approval workflows consistent with typical Marketing Automation deployments.
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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