Campari America
1255 Battery St. Suite 500,
San Francisco, 94111, CA,
United States
San Francisco, 94111, CA,
United States
1 866-795-8247
Distribution
Campari America Technographics
Campari America Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Campari America and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 4172 Campari America employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Campari America has purchased the following applications: SAP ERP ECC 6.0 for ERP Financial in 2011, SAP HCM (HR) for Core HR in 2015, Coupa Procurement for Procurement in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Campari America is running and its propensity to invest more and deepen its relationship with SAP , Oracle , Coupa Software or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Campari America revenues, which have grown to $1.97 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Campari America intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Campari America Tech Stack and Enterprise Applications
Campari America ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP ERP ECC 6.0 | ERP Financial | ERP | n/a | 2011 | 2018 |
In 2011, Campari America implemented SAP ERP ECC 6.0 to support core accounting and financial control processes, deploying the application as its ERP Financial backbone across its United States distribution operations. The implementation record identifies an SAP Super User responsible for creating and maintaining the integrity of ECC, indicating centralized internal ownership for system configuration and data quality.
The SAP ERP ECC 6.0 rollout focused on standard financial modules, including General Ledger, Accounts Payable, Accounts Receivable, and FI CO accounting capabilities, configured to support corporate accounting, tax, and statutory reporting workflows. The SAP Super User role included master data governance activities such as chart of accounts configuration, cost center and profit center maintenance, and transactional integrity validation routines.
Operational coverage centered on finance, accounting, and treasury teams within Campari America, with the ECC instance serving as the primary financial record for distribution and billing activities in the United States. System administration and change coordination were conducted through the internal super user model, which linked configuration changes to business process owners to maintain consistency across ERP Financial processes.
Governance was structured around the SAP Super User who maintained configuration controls, executed periodic integrity checks, and coordinated workflow alignment between SAP ERP ECC 6.0 and finance process stakeholders. This stewardship model emphasized centralized change control and master data stewardship for sustained operational integrity of ERP Financial operations.
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Campari America HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP HCM (HR) | Core HR | HCM | n/a | 2015 | 2018 |
In 2015, Campari America implemented SAP HCM (HR) in the Core HR category to centralize and maintain HR data integrity for site employees. The deployment prioritized direct input of employee information and ongoing monitoring processes to keep employee records accurate and auditable.
SAP HCM (HR) configuration focused on employee master data management and organizational records, with standard field validation and configurable data checks applied to enforce consistent record formats. Data correction workflows and exception handling were established to route anomalies to HR administrators for resolution, reflecting typical Core HR functional controls and workforce administration capabilities.
Operational ownership rested with site HR administrators who performed direct data entry and continuous monitoring, while centralized governance defined data policies and stewardship responsibilities. The implementation primarily impacted HR operations and workforce administration for site employees, with formal monitoring and stewardship processes instituted to sustain data integrity.
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Recruiting, Applicant Tracking System | HCM |
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2014 | 2014 |
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Campari America Procurement
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Coupa Software | Legacy | Coupa Procurement | Procurement | Procurement | n/a | 2017 | 2017 |
In 2017 Campari America implemented Coupa Procurement as its Procure to Pay platform to centralize purchasing across the Americas and to support the procurement organization responsible for every category of spend in the region, which represented 55% of Campari revenues globally. The deployment of Coupa Procurement acted as the central system in the new procurement architecture while the procurement leadership simultaneously assessed and implemented a future-facing procurement structure designed to meet growth targets through 2023.
Coupa Procurement was configured to operationalize core procure to pay workflows, standardize purchase requisitions and approval routing, and introduce invoice capture and controls consistent with Procurement category best practices. The procurement program also established a Commodity Price Risk Management strategy and structure targeting high-volatility categories such as agave, sugar, fuel, and grains, aligning sourcing and contracting practices with market risk mitigation.
The rollout extended procurement coverage into functions not historically supported by sourcing, explicitly including marketing, trade marketing, sales, CAPEX, finance, legal, HR, and barrels, bringing procurement expertise and standardized processes into these areas. The procurement team led sourcing due diligence for the Americas headquarters relocation, overseeing end to end sourcing, people and communications strategy, and site design and construction activities as part of a broader sourcing and operational shift.
Governance changes included a new global procurement structure, clarified responsibilities, and stakeholder engagement to secure buy-in for process, policy, and tool adoption. The combined program of process redesign, organizational change, and introduction of Coupa Procurement triggered projected savings with plus 45 percent results, and it materially shifted supplier management, service, quality, and cost decision making across impacted business functions.
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Supplier Relationship Management | Procurement |
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2017 | 2017 |
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Campari America IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Campari America CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Web Application Firewalls (WAF) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Campari America
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
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Regional Vice President - Human Resources, North America | VP | HR | |
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Vice President Human Resources | VP | HR | |
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Global Payroll Manager | Manager | Finance | |
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Senior Human Resources Manager | Manager | HR | |
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Apps Being Evaluated by Campari America Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Campari America IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Campari America digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD Campari America Technographics
Campari America is a Distribution organization based in United States,
with around 4172 employees and annual revenues of $1.97 billion.
Campari America operates a diverse technology stack with applications such as
SAP ERP ECC 6.0, SAP HCM (HR) and Coupa Procurement,
covering areas like ERP Financial, Core HR and Procurement.
Campari America has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as SAP and Coupa Software.
Campari America recently adopted applications including
Imperva Sonar in 2021, Microsoft Azure Cloud Services in 2019 and Coupa Procurement in 2017,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Campari America’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Campari America’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Campari America technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.