Carmi, 62821, IL,
United States
Campbell Outdoors Technographics
Campbell Outdoors Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Campbell Outdoors and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 20 Campbell Outdoors employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Campbell Outdoors has purchased the following applications: Oracle NetSuite Commerce for eCommerce in 2011, Oracle NetSuite CRM for CRM in 2010 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Campbell Outdoors is running and its propensity to invest more and deepen its relationship with Oracle or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Campbell Outdoors revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Campbell Outdoors intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Campbell Outdoors Tech Stack and Enterprise Applications
Campbell Outdoors eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite Commerce | eCommerce | eCommerce | n/a | 2011 | 2011 |
In 2011, Campbell Outdoors implemented Oracle NetSuite Commerce to establish an eCommerce storefront and order management capability for its consumer packaged goods business in the United States. Oracle NetSuite Commerce was deployed as the central cloud commerce application, providing the company with a unified online storefront, product catalog publishing, shopping cart and checkout, customer account management, and order lifecycle capabilities.
The implementation focused on configuration of product and SKU cataloging, pricing and promotions logic, inventory-aware order capture, and fulfillment staging workflows consistent with small-company operations. Commerce functional terminology used in the deployment included product catalog, shopping cart, checkout, customer accounts, order management, and fulfillment orchestration, and governance centered on centralized catalog control and order workflow rules to support the companys US online sales. Campbell Outdoors Oracle NetSuite Commerce eCommerce supported the business function of online sales and order processing for the company.
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Campbell Outdoors CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite CRM | CRM | CRM | n/a | 2010 | 2010 |
In 2010 Campbell Outdoors implemented Oracle NetSuite CRM. The implementation provisioned a cloud CRM for the United States based, 20 employee consumer packaged goods firm, centralizing customer records to support sales and customer service functions.
Oracle NetSuite CRM configuration emphasized contact and account management, opportunity and pipeline management, activity tracking, and basic reporting. Workflows were configured to standardize lead capture and sales stage progression, with role based access controls and simple automation for task assignment. Governance centered on a single contact master and defined user permissions to enforce data consistency across sales and customer service teams.
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IT Decision Makers and Key Stakeholders at Campbell Outdoors
Apps Being Evaluated by Campbell Outdoors Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||