Uxbridge, UB11 1ET,
United Kingdom
Canon UK Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Canon UK and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 2000 Canon UK employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Canon UK has purchased the following applications: FullCircl Artesian Connect Platform for Account Based Marketing in 2020, Salesforce Chat (formerly Salesforce Live Agent) for Chatbots and Conversational AI in 2021, Akamai CDN for Content Delivery Network in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Canon UK is running and its propensity to invest more and deepen its relationship with FullCircl , Orange Business Services , Salesforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Canon UK revenues, which have grown to $343.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Canon UK intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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| FullCircl | Legacy | FullCircl Artesian Connect Platform | Account Based Marketing | CRM | n/a | 2020 | 2020 | In 2020 Canon UK implemented FullCircl Artesian Connect Platform to support Account Based Marketing across its sales, account management, and business development teams. The deployment positioned FullCircl Artesian Connect Platform as a centralized account intelligence and engagement layer used to identify target accounts, surface account signals, and inform outreach strategies for Canon UK in the United Kingdom market. The implementation focused on core Account Based Marketing capabilities such as account profiling, intent and news monitoring, stakeholder mapping, and engagement orchestration to support hunter, farmer, and developer selling motions. FullCircl Artesian Connect Platform was used to generate personalized account insights and to inform content and outreach sequencing aligned with Canon UK go to market documentation developed with internal stakeholders and suppliers. Operational coverage centered on the London sales and business development organization, partner engagement teams, and marketing contributors who used the platform to create awareness and generate interest alongside LinkedIn and Sales Navigator. Governance included collaborative go to market planning, joint stakeholder reviews for account prioritization, and structured pipeline management to ensure continuity of outreach through face to face visits and virtual engagement during the Coronavirus pandemic. Using FullCircl Artesian Connect Platform as part of that hybrid outreach model, Canon UK documented a pipeline of opportunities valued at 3.6 million, onboarded six new accounts on multi year contracts with reported profit of 140k, and retained a number of existing accounts during the pandemic. The implementation narrative links FullCircl Artesian Connect Platform to strengthened account targeting, enhanced partner engagement, and formalized sales and marketing workflows within Canon UK. | |
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Call Center | CRM |
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2015 | 2015 |
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CRM | CRM |
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2015 | 2015 |
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Customer Engagement, Customer Experience | CRM |
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2020 | 2020 |
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Customer Experience | CRM |
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2018 | 2018 |
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Customer Experience | CRM |
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2019 | 2019 |
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Customer Support | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2015 | 2015 |
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Marketing Analytics | CRM |
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2015 | 2015 |
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Marketing Automation | CRM |
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2014 | 2014 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2019 | 2019 |
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Tag Management | CRM |
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2016 | 2016 |
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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| Salesforce | Legacy | Salesforce Chat (formerly Salesforce Live Agent) | Chatbots and Conversational AI | AI-Powered Application | n/a | 2021 | 2021 | ||
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Chatbots and Conversational AI | AI-Powered Application |
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2019 | 2019 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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| Akamai | Legacy | Akamai CDN | Content Delivery Network | IaaS | n/a | 2016 | 2016 | ||
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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Content Management | Content Management |
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2011 | 2011 |
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Content Management | Content Management |
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2017 | 2017 |
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Web Content Management | Content Management |
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2021 | 2021 |
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Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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Data Warehouse | Analytics and BI |
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2013 | 2013 |
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EPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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Environmental, Social, and Governance (ESG) | EPM |
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2020 | 2020 |
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ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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ERP Financial | ERP Financial Management |
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2007 | 2007 |
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Expense Management | ERP Financial Management |
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2004 | 2004 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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IT Service Management | ITSM |
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2017 | 2017 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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Personalization and Product Recommendations | eCommerce |
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2017 | 2017 |
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HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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Talent Sourcing | HCM |
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2020 | 2020 |
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| First Name | Last Name | Title | Function | Department | Phone | |
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| Date | Company | Status | Vendor | Product | Category | Market |
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