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Changepond Technologies Technographics
Changepond Technologies Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Changepond Technologies and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 750 Changepond Technologies employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Changepond Technologies has purchased the following applications: Zoom for Audio Video and Web Conferencing in 2020, AdRoll for Digital Advertising Platform in 2021, Amazon EC2 for Application Hosting and Computing Services in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Changepond Technologies is running and its propensity to invest more and deepen its relationship with Zoom Video Communications , NextRoll , Salesforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Changepond Technologies revenues, which have grown to $150.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Changepond Technologies intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Changepond Technologies Tech Stack and Enterprise Applications
Changepond Technologies Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoom Video Communications | Legacy | Zoom | Audio Video and Web Conferencing | Collaboration | n/a | 2020 | 2020 |
In 2020 Changepond Technologies deployed Zoom to add Audio Video and Web Conferencing capability, with primary exposure through the company website where Zoom meeting links are surfaced for external engagement. Changepond Technologies Zoom Audio Video and Web Conferencing supports client facing virtual meetings and remote collaboration between service delivery and customer success functions.
Zoom is configured to deliver core conferencing workflows consistent with Audio Video and Web Conferencing platforms, including scheduled and ad hoc meetings, screen sharing, and participant controls for moderated sessions. The implementation emphasizes the application level capabilities of Zoom to handle real time audio and video, meeting orchestration, and attendee management as part of client engagement processes.
Integration is focused on web embedding and public meeting link distribution on the corporate site, enabling website visitors to initiate or join sessions that connect into the company conferencing environment. Operational coverage includes client services and delivery teams, with the website acting as the external access point that routes client interactions into Zoom meetings.
Governance and operational oversight are positioned with IT and client services to enforce conferencing access and meeting controls typical for Audio Video and Web Conferencing adoption, aligning usage with customer engagement workflows and internal collaboration policies.
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Changepond Technologies CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| NextRoll | Legacy | AdRoll | Digital Advertising Platform | CRM | n/a | 2021 | 2021 |
In 2021, Changepond Technologies deployed AdRoll as its Digital Advertising Platform to run site-based display and retargeting activity on changepond.com. The implementation centers on embedding the AdRoll script across the corporate website, enabling audience capture and cookie-based retargeting for marketing and demand generation.
AdRoll configuration focused on core advertising modules including pixel-based site retargeting, audience segmentation, dynamic creative delivery, and campaign management workflows within the AdRoll console. The team used audience lists and sequential messaging capabilities to structure prospecting and retargeting funnels, and configured creative variants for display and social placements.
Operational coverage is scoped to the digital marketing organization, with tracking instrumented on marketing pages, product pages, and contact forms to feed AdRoll audiences. Reporting and attribution were handled through the AdRoll reporting dashboard to monitor ad delivery, frequency, and audience overlap without naming additional analytics systems.
Governance and process changes were managed by marketing operations who defined audience taxonomy, campaign approval workflows, and tagging standards to ensure consistent pixel deployment across the site. Changepond Technologies AdRoll Digital Advertising Platform supports marketing and demand generation use cases by centralizing creative management, audience orchestration, and campaign execution on the corporate website.
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Changepond Technologies IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Amazon Web Services (AWS) | Legacy | Amazon EC2 | Application Hosting and Computing Services | IaaS | n/a | 2017 | 2017 |
In 2017, Changepond Technologies deployed Amazon EC2 to host its public website under the Application Hosting and Computing Services category. Changepond Technologies uses Amazon EC2 as the primary application compute layer for its website, provisioning virtual server instances to deliver public-facing web content and application workloads.
The implementation aligns with standard Application Hosting and Computing Services patterns, using Amazon EC2 virtual servers for web server workloads, instance sizing, and compute orchestration. Typical operational controls for this model include AWS networking constructs and security group controls to isolate site traffic, and lifecycle features such as instance provisioning and termination that support hosting operations. The deployment positions Amazon EC2 to serve Changepond Technologies website hosting business functions, with the technical footprint centered on compute instance management and public web delivery.
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Changepond Technologies CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Endpoint Detection and Response (EDR) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Changepond Technologies
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Apps Being Evaluated by Changepond Technologies Executives
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