Cincinnati, 45202, OH,
United States
Cincinnati Bell Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Cincinnati Bell and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 5000 Cincinnati Bell employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Cincinnati Bell has purchased the following applications: Microsoft Dynamics GP for ERP Financial in 2017, Oracle Field Service Cloud (ex TOA ETAdirect) for Field Service Management in 2013, LivePerson Conversational Cloud for Chatbots and Conversational AI in 2011 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Cincinnati Bell is running and its propensity to invest more and deepen its relationship with Microsoft , Epicor , WorldPay or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Cincinnati Bell revenues, which have grown to $1.70 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Cincinnati Bell intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Dynamics GP | ERP Financial | ERP Financial Management | n/a | 2017 | 2017 |
In 2017, Cincinnati Bell implemented Microsoft Dynamics GP as its ERP Financial application to centralize accounting and inventory financial workflows. The deployment positioned Microsoft Dynamics GP as the core ERP Financial platform for corporate finance and supply chain finance operations within the telecommunications firm.
The implementation focused on core financial and operational modules common to ERP Financial deployments, including General Ledger, Accounts Payable, Accounts Receivable, purchasing, inventory control, and financial reporting. Configuration work emphasized inventory management and replenishment controls, supporting tasks described in the company supply chain function such as cycle counts, material replenishment, and usage monitoring.
The Microsoft Dynamics GP instance was structured to serve finance, procurement, and supply chain teams across Cincinnati Bell, aligning accounting ledgers with inventory valuation and purchasing workflows. Governance activities established centralized chart of accounts alignment, standardized month-end close procedures, and defined process ownership for inventory availability and replenishment to support operational consistency.
Operational rollout and process changes targeted finance and supply chain governance, embedding ERP Financial workflows into logistics, procurement, and corporate accounting functions. Implementation narratives indicate the system was used to support inventory-related reporting and procurement controls that directly map to Cincinnati Bell business functions responsible for material management and order fulfillment.
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ERP Financial | ERP Financial Management |
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2016 | 2016 |
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Payment Processing | ERP Financial Management |
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2019 | 2019 |
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ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle Field Service Cloud (ex TOA ETAdirect) | Field Service Management | ERP Services and Operations | n/a | 2013 | 2013 |
In 2013, Cincinnati Bell implemented Oracle Field Service Cloud (ex TOA ETAdirect) in the Field Service Management category to manage its mobile workforce and coordinate field operations. The selection was announced alongside other North American telecommunications wins for TOA Technologies, and the implementation targeted field technician scheduling and appointment orchestration to support telecom service delivery.
Oracle Field Service Cloud (ex TOA ETAdirect) was configured to deliver core Field Service Management capabilities including dynamic dispatch, event driven scheduling, ETA and appointment management, mobile workforce synchronization, and job orchestration for field technicians. Configuration emphasized technician mobility and workload balancing, aligning dispatch and scheduling workflows with operational requirements for field service execution.
Deployment scope focused on Cincinnati Bell field operations and mobile employees responsible for service installation and maintenance, with the application driving day to day dispatch and customer appointment workflows. Vendor communications associated with the implementation noted intended results such as completing more jobs per day and enhancing the customer experience.
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Professional Services Automation | ERP Services and Operations |
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2016 | 2017 |
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| LivePerson | Legacy | LivePerson Conversational Cloud | Chatbots and Conversational AI | AI-Powered Application | n/a | 2011 | 2011 |
In 2011, Cincinnati Bell deployed LivePerson Conversational Cloud on its website. The LivePerson Conversational Cloud implementation provides a cloud-hosted conversational layer embedded in Cincinnati Bell web properties, situating the solution squarely in the Chatbots and Conversational AI category to support customer service and digital engagement functions. This placement links Cincinnati Bell, LivePerson Conversational Cloud, Chatbots and Conversational AI, and frontline customer support workflows in a single operational narrative.
Functional modules implemented include real-time chat, automated messaging and conversational workflow configuration, plus routing and live agent handoff capabilities typical of the Chatbots and Conversational AI class. The deployment is delivered as an embedded web conversational interface that leverages cloud orchestration for session management and analytics, and it is operationally scoped to digital customer service and online engagement channels. Governance and operational ownership sit with digital channels and customer service teams, who manage conversational content, routing rules and performance monitoring through the LivePerson Conversational Cloud application.
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Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Analytics and BI | Analytics and BI |
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2012 | 2018 |
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Analytics and BI | Analytics and BI |
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2016 | 2018 |
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Analytics and BI | Analytics and BI |
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2016 | 2018 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Collaboration | Collaboration |
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2020 | 2020 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Web Content Management | Content Management |
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2016 | 2016 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Account Based Marketing | CRM |
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2024 | 2024 |
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Call Tracking and Recording | CRM |
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2021 | 2021 |
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CRM | CRM |
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2019 | 2019 |
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Customer Experience | CRM |
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2018 | 2018 |
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Customer Experience | CRM |
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2017 | 2017 |
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Digital Advertising Platform | CRM |
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2017 | 2017 |
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Donor and Fundraising Management | CRM |
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2020 | 2020 |
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Marketing Analytics | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2013 | 2013 |
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EPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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EPM | EPM |
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2018 | 2018 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2017 | 2017 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Content Delivery Network | IaaS |
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2016 | 2016 |
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