Cinemaxx Danmark
Cinemaxx Danmark Technographics
Cinemaxx Danmark Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Cinemaxx Danmark and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 250 Cinemaxx Danmark employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Cinemaxx Danmark has purchased the following applications: Reepay Platform for Subscription and Recurring Billing, Payment Processing in 2022, Microsoft 365 for Collaboration in 2016, Adobe Audience Manager for Data Management Platform in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Cinemaxx Danmark is running and its propensity to invest more and deepen its relationship with Frisbii (formerly Billwerk+) , Microsoft , Adobe Systems or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Cinemaxx Danmark revenues, which have grown to $25.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Cinemaxx Danmark intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Cinemaxx Danmark Tech Stack and Enterprise Applications
Cinemaxx Danmark ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Frisbii (formerly Billwerk+) | Legacy | Reepay Platform | Subscription and Recurring Billing, Payment Processing | ERP | n/a | 2022 | 2022 |
In 2022 Cinemaxx Danmark deployed Reepay Platform on their website to manage Subscription and Recurring Billing,Payment Processing. The deployment used the Reepay Platform as a web hosted billing and payment processing layer embedded into the public checkout and subscription signup flows, enabling recurring charge orchestration and online payment acceptance.
Implementation emphasized category-aligned capabilities available in the Reepay Platform, including a recurring billing engine and subscription lifecycle management for provisioning, plan changes, and cancellations. The configuration work covered hosted checkout pages, tokenized payment methods to reduce PCI scope, automated invoice generation and dunning workflows, and localization for Danish currency and tax handling.
Operational ownership was scoped to finance and customer service teams, with the Reepay Platform servicing online subscription sales through the company website and a customer self service experience. The platform exposes APIs and webhook eventing to support integration patterns for entitlements, reporting, and reconciliation, while runtime architecture remains vendor hosted and the website implements client side integration into checkout and subscription UI.
Governance focused on billing policy definition, subscription product taxonomy, and a cutover plan for going live on the website, plus controls around payment tokenization and reconciliation processes tied to the Reepay Platform.
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Cinemaxx Danmark Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2016 | 2016 |
In 2016, Cinemaxx Danmark implemented Microsoft 365 for Collaboration. The 250-employee Danish media company deployed Microsoft 365 to centralize corporate email, document collaboration, and team communication.
The Microsoft 365 deployment leveraged core collaboration capabilities including Exchange Online for mail, SharePoint Online for intranet and document libraries, OneDrive for user file sync, and Microsoft Teams for persistent chat and meetings. Configuration work emphasized tenant level administration, mailbox and group provisioning, SharePoint site collection structure for departmental content, and Teams channel configuration aligned to operational workflows.
Using Microsoft 365 on their website is observable in public facing site code and indicates web facing integration points with Microsoft services. The implementation supports both internal corporate functions and customer facing communication across Cinemaxx Danmark operations in Denmark.
Governance has been constructed around centralized tenant administration, role based access control, and documented processes for user lifecycle and SharePoint governance. Operational rollout and user onboarding focused on adoption of collaborative authoring, standardized document management, and unified communication patterns across teams.
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Cinemaxx Danmark CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Audience Manager | Data Management Platform | CRM | n/a | 2018 | 2018 |
In 2018 Cinemaxx Danmark implemented Adobe Audience Manager as its Data Management Platform on its public website to centralize visitor identifiers and enable audience orchestration for marketing and analytics. Adobe Audience Manager was deployed to capture website-level data through client-side tagging and to construct reusable audience segments for digital advertising and site personalization. The implementation is tied to the company website and supports the media company’s marketing and content teams in audience-based targeting workflows.
Configuration emphasized audience segmentation, profile stitching across identifiers, and segment activation consistent with Data Management Platform capabilities, with rule-based segment definitions and lifecycle controls. Operational coverage focused on web tagging and consent-aware data collection, and governance centered on tag governance and audience definition processes to align marketing workflows. The deployment positions Adobe Audience Manager as the central audience repository for Cinemaxx Danmark, supporting marketing operations and analytics use cases without named third-party integrations disclosed.
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Data Management Platform | CRM |
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2017 | 2017 |
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Digital Advertising Platform | CRM |
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2017 | 2017 |
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Digital Advertising Platform | CRM |
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2017 | 2017 |
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Tag Management | CRM |
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2020 | 2020 |
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Cinemaxx Danmark ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2021 | 2021 |
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Cinemaxx Danmark IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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IT Decision Makers and Key Stakeholders at Cinemaxx Danmark
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Cinemaxx Danmark Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Cinemaxx Danmark IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Cinemaxx Danmark digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Cinemaxx Danmark Technographics
Cinemaxx Danmark is a Media organization based in Denmark,
with around 250 employees and annual revenues of $25.0 million.
Cinemaxx Danmark operates a diverse technology stack with applications such as
Reepay Platform, Microsoft 365 and Adobe Audience Manager,
covering areas like Subscription and Recurring Billing, Payment Processing, Collaboration and Data Management Platform.
Cinemaxx Danmark has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Frisbii (formerly Billwerk+), Microsoft and Adobe Systems.
Cinemaxx Danmark recently adopted applications including
Reepay Platform in 2022, Microsoft Azure Monitor in 2021 and Tealium IQ Tag Management in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Cinemaxx Danmark’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Cinemaxx Danmark’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Cinemaxx Danmark technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.