Ho Chi Minh, x,
Vietnam
CJ Foodville Vietnam (Tous les Jours) Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by CJ Foodville Vietnam (Tous les Jours) and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 45 CJ Foodville Vietnam (Tous les Jours) employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that CJ Foodville Vietnam (Tous les Jours) has purchased the following applications: Avalanche Blockchain Platform for Blockchain Platform in 2019, Google Tag Manager for Tag Management in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems CJ Foodville Vietnam (Tous les Jours) is running and its propensity to invest more and deepen its relationship with Avalanche , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing CJ Foodville Vietnam (Tous les Jours) revenues, which have grown to $5.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for CJ Foodville Vietnam (Tous les Jours) intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Blockchain
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Avalanche | Legacy | Avalanche Blockchain Platform | Blockchain Platform | Blockchain | n/a | 2019 | 2019 |
In 2019, CJ Foodville Vietnam implemented Avalanche Blockchain Platform to launch a blockchain-powered loyalty program for the Tous Les Jours brand. The Avalanche Blockchain Platform, categorized as Blockchain Platform, was used to shift loyalty from simple transactional mechanics to verifiable digital collectibles, targeting customer engagement and marketing functions.
The implementation configured NFT-Based Tiers to represent customer status and unlock benefits, a Real-Time Tracking capability to record customer actions and reward issuance on chain, and secure digital ownership so rewards are tamper-proof and portable. Functional workflows included NFT issuance and minting as loyalty entitlements, on-chain event logging for transparency, and customer verification flows accessible through the brand's digital channels.
Deployment was scoped as a Vietnam pilot for Tous Les Jours, reflecting a mobile-first consumer base with rising crypto awareness. CJ Foodville collaborated with Avalanche and SmartOSC on platform integration and delivery, integrating the Avalanche Blockchain Platform with the brand's digital ecosystem to enable portability of rewards within Tous Les Jours channels.
Governance and operational changes focused on moving marketing and loyalty operations toward blockchain native processes, introducing verifiable ownership and auditability into rewards management, and establishing workflows for NFT issuance, customer support, and verification. The program positioned Tous Les Jours to build deeper digital brand relationships, provide displayable customer collectibles, and create a foundation for potential future trading or portability of rewards as described in project communications.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Tag Manager | Tag Management | CRM | n/a | 2021 | 2021 |
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