Buenos Aires, x,
Argentina
Clarin - A.G.E.A.S.A. Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Clarin - A.G.E.A.S.A. and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1863 Clarin - A.G.E.A.S.A. employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Clarin - A.G.E.A.S.A. has purchased the following applications: MicroStrategy HyperIntelligence for Analytics and BI in 2019, Protecmedia IterWCM for Content Management in 2016, IONOS Cloud for Application Hosting and Computing Services in 2023 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Clarin - A.G.E.A.S.A. is running and its propensity to invest more and deepen its relationship with MicroStrategy , Oracle , Protecmedia or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Clarin - A.G.E.A.S.A. revenues, which have grown to $500.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Clarin - A.G.E.A.S.A. intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| MicroStrategy | Legacy | MicroStrategy HyperIntelligence | Analytics and BI | Analytics and BI | n/a | 2019 | 2019 |
In 2019, Clarin - A.G.E.A.S.A. deployed MicroStrategy HyperIntelligence across its newsroom to surface real-time content performance KPIs to reporters, editors and managers in Argentina. The deployment targeted approximately 400 journalists as part of the publisher's digital transformation program.
MicroStrategy HyperIntelligence cards were configured to deliver in context KPI surfacing and lightweight analytics, surfacing metrics such as content performance and subscription signals directly into editorial workflows. The implementation used capabilities typical of Analytics and BI platforms, including card based micro visualizations, real time data refresh, and role specific KPI views for reporters, editors and managers.
The HyperIntelligence cards were integrated with Clarin - A.G.E.A.S.A.'s CMS and digital analytics sources to pull live content metrics and user engagement data into the cards, enabling inline access inside editorial systems. Operational coverage centered on newsroom editorial functions, with cards embedded in content authoring and review paths to support faster editorial decision making.
Rollout governance was handled as a newsroom program element within the publisher's digital transformation program, with phased distribution to the journalism teams. The deployment aimed to enable faster editorial decisions and to increase subscriptions while lowering costs.
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Analytics and BI | Analytics and BI |
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2016 | 2017 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Protecmedia | Legacy | Protecmedia IterWCM | Content Management | Content Management | n/a | 2016 | 2016 |
In 2016, Clarin - A.G.E.A.S.A. engaged Protecmedia to deploy Protecmedia IterWCM as its Content Management platform across multiple redactions including Clarín and Olé, centralizing editorial publishing capabilities. The engagement targeted a consolidated content and backup infrastructure to support 600+ journalists and unify editorial workflows across Argentina.
Protecmedia IterWCM served as the web CMS and publishing layer, implementing editorial authoring, content staging, publishing orchestration, and centralized digital asset management consistent with Content Management functional workflows. The implementation explicitly integrated with Milenium and the Quay archive solution to surface archival content alongside live publishing streams and to retain searchable historical assets.
Operational coverage focused on newsroom redactions and editorial departments, standardizing content approval, version control, and backup procedures. Governance emphasized centralized editorial workflows and process optimization as part of Clarín's broader editorial modernization, with Protecmedia IterWCM positioned within Protecmedia's suite for web CMS and publishing to support coordinated editorial operations.
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Digital Asset Management | Content Management |
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2016 | 2016 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| IONOS | Legacy | IONOS Cloud | Application Hosting and Computing Services | IaaS | n/a | 2023 | 2023 |
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Application Hosting and Computing Services | IaaS |
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2023 | 2023 |
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Application Hosting and Computing Services | IaaS |
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2023 | 2023 |
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Application Hosting and Computing Services | IaaS |
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2023 | 2023 |
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