Philadelphia, 19103, PA,
United States
Cmi Media Group Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Cmi Media Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1100 Cmi Media Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Cmi Media Group has purchased the following applications: PulsePoint Analytics for Analytics and BI in 2024, Amazon EC2 for Application Hosting and Computing Services in 2022, reCAPTCHA for Application Security (AppSec) in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Cmi Media Group is running and its propensity to invest more and deepen its relationship with Internet Brands , Amazon Web Services (AWS) , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Cmi Media Group revenues, which have grown to $268.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Cmi Media Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Internet Brands | Legacy | PulsePoint Analytics | Analytics and BI | Analytics and BI | n/a | 2024 | 2024 | In 2024, CMI Media Group deployed PulsePoint Analytics to support a U.S.-focused campaign for a type 2 diabetes brand. PulsePoint Analytics, categorized in Analytics and BI, was used to provide audience-level measurement and targeting for healthcare professional audiences. The implementation centered on PulsePoint’s Endemic Research SmartList as the analytics module, which was used to identify high-intent HCPs and create retargeting cohorts. Configuration emphasized audience segmentation and campaign-level retargeting workflows, leveraging SmartList endemic research signals to shape media placements and bid targeting. Operational scope was a United States campaign focused on a single therapeutic brand, with direct impact on marketing and media buying teams responsible for HCP engagement. Integrations reported in the case study are limited to the audience and analytics capabilities provided by PulsePoint Analytics, with retargeting execution aligned to existing programmatic workflows. Outcomes reported include a 5 percent increase in click through rate and an 8 percent reduction in cost per click during the campaign, attributed to use of PulsePoint’s Endemic Research SmartList analytics module. The case study frames PulsePoint Analytics and the SmartList capability as the implemented Analytics and BI component used to improve HCP targeting and campaign efficiency. |
IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Amazon Web Services (AWS) | Legacy | Amazon EC2 | Application Hosting and Computing Services | IaaS | n/a | 2022 | 2022 | ||
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Cloud Storage | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2024 | 2024 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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Domain Name System (DNS) | IaaS |
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2020 | 2020 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Legacy | reCAPTCHA | Application Security (AppSec) | CyberSecurity | n/a | 2021 | 2021 | |||
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Identity and Access Management (IAM) | CyberSecurity |
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2023 | 2023 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2020 | 2020 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2022 | 2022 |
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Secure Sockets Layer (SSL) | CyberSecurity |
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2022 | 2022 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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Apps Development | PaaS |
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2025 | 2025 |
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Transactional Email | PaaS |
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2022 | 2022 |
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Transactional Email | PaaS |
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2024 | 2024 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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Collaboration | Collaboration |
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2020 | 2020 |
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Collaboration | Collaboration |
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2022 | 2022 |
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Collaboration | Collaboration |
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2025 | 2025 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
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Content Management | Content Management |
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2024 | 2024 |
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Digital Signing | Content Management |
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2024 | 2024 |
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Web Content Management | Content Management |
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2021 | 2021 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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Customer Engagement | CRM |
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2023 | 2023 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2024 | 2024 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2024 | 2024 |
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Tag Management | CRM |
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2021 | 2021 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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Governance, Risk and Compliance | TRM |
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2023 | 2023 |
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Governance, Risk and Compliance | TRM |
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2023 | 2023 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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IT Service Management | ITSM |
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2023 | 2023 |
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IT Service Management | ITSM |
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2023 | 2023 |
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HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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Learning and Development | HCM |
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2022 | 2022 |
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PPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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Project Portfolio Management | PPM |
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2024 | 2024 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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Shipping Management | eCommerce |
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2021 | 2021 |
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