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Coca-Cola United Arab Emirates Data, Technology Stack, and Enterprise Applications
Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Route Mobile Legacy Route Mobile Route Connector Collaboration Collaboration n/a 2022 2022
In 2022, Coca-Cola United Arab Emirates implemented Route Mobile Route Connector to power a WhatsApp chatbot and a payment enabled conversational commerce flow. The deployment used Route Mobile Route Connector within the Collaboration category to automate online ordering and improve digital customer engagement for e-commerce and CRM in the United Arab Emirates, with the solution going live in June 2022. The implementation combined a WhatsApp messaging channel with conversational commerce capabilities including cart creation, payment initiation, and order confirmation. Route Mobile Route Connector mediated between the chatbot and Coca Cola UAE backend order systems and the payment gateway, using API based integration and webhook orchestration to enable end to end transaction flows and order lifecycle updates. Operational coverage focused on e-commerce and CRM teams within Coca Cola United Arab Emirates, supporting customer service and online sales workflows. Governance emphasized channel orchestration and transactional integrity during the June 2022 rollout, and the stated objectives were to automate online ordering and improve digital customer engagement.
Content Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Adobe Systems Legacy Adobe Dynamic Media Classic (ex Adobe Scene7) Content Management Content Management n/a 2020 2020
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Google Legacy Google Conversion Tracking Marketing Analytics CRM n/a 2018 2018
Tag Management CRM 2022 2022
PaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
CPaaS (Communication Platform as a Service) PaaS 2022 2022
CPaaS (Communication Platform as a Service) PaaS 2022 2022
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Content Delivery Network IaaS 2014 2014
Content Delivery Network IaaS 2016 2016
Content Delivery Network IaaS 2016 2016
Content Delivery Network IaaS 2021 2021
IT Decision Makers and Key Stakeholders at Coca-Cola United Arab Emirates
First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Coca-Cola United Arab Emirates Executives
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Coca-Cola United Arab Emirates Technographics

Coca-Cola United Arab Emirates is a Consumer Packaged Goods organization based in United Arab Emirates, with around 800 employees and annual revenues of $300.0 million.

Coca-Cola United Arab Emirates operates a diverse technology stack with applications such as Route Mobile Route Connector, Adobe Dynamic Media Classic (ex Adobe Scene7) and Google Conversion Tracking, covering areas like Collaboration, Content Management and Marketing Analytics.

Coca-Cola United Arab Emirates has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Route Mobile, Adobe Systems and Google.

Coca-Cola United Arab Emirates recently adopted applications including Route Mobile Route Connector in 2022, Adobe Launch in 2022 and Route Mobile Mail2SMS in 2022, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of Coca-Cola United Arab Emirates’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates Coca-Cola United Arab Emirates’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete Coca-Cola United Arab Emirates technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.