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Coca-Cola Peru
Location
Av. Republica de Panama 4050 Urb. Limatambo, Surquillo,
Lima, n/a,
Peru
Website
https://www.coca-cola.com/pe/
Phone
51 0800-1-4000 option 4
Artw industry
Consumer Packaged Goods
Employee
Revenue

Coca-Cola Peru Technographics

Coca-Cola Peru Software Purchases and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by Coca-Cola Peru and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 65 Coca-Cola Peru employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that Coca-Cola Peru has purchased the following applications: Broadcaster Bot for Chatbots and Conversational AI in 2023 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems Coca-Cola Peru is running and its propensity to invest more and deepen its relationship with Concepto Movil or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing Coca-Cola Peru revenues, which have grown to $16.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Coca-Cola Peru intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

Coca-Cola Peru Data, Technology Stack, and Enterprise Applications
AI-Powered Application
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Concepto Movil Legacy Broadcaster Bot Chatbots and Conversational AI AI-Powered Application n/a 2023 2023
In 2023, Coca-Cola Peru implemented Broadcaster Bot provided by Concepto Móvil to execute nationwide promotional mechanics across Peru. The deployment established campaign infrastructure for purchase accumulation, coupon exchange and image analysis for promotion redemptions supporting marketing promotion operations. Broadcaster Bot was configured to use Promociones MKT functionality combined with BroadcasterBot channels such as WhatsApp and RCS to orchestrate messaging, collect purchase proofs, and automate coupon issuance. The Broadcaster Bot application, categorized as Chatbots and Conversational AI, included campaign scheduling, user segmentation and automated redemption validation as core conversational campaign capabilities. Image analysis capability was used to validate redemptions and reduce manual review. Operational coverage focused on nationwide marketing and consumer promotion teams, with campaign templates and automated validation rules to scale execution. Governance centered on campaign workflow configuration, permissioned access for marketing operators, and rulesets for redemption eligibility. Outcomes included scalable campaign execution and automated redemption flows across the country.
IT Decision Makers and Key Stakeholders at Coca-Cola Peru
First Name Last Name Title Function Department Email Phone
No data found
Show All Contacts
Apps Being Evaluated by Coca-Cola Peru Executives
Date Company Status Vendor Product Category Market
No data found
FAQ - APPS RUN THE WORLD Coca-Cola Peru Technographics

Coca-Cola Peru is a Consumer Packaged Goods organization based in Peru, with around 65 employees and annual revenues of $16.0 million.

Coca-Cola Peru operates a diverse technology stack with applications such as Broadcaster Bot, covering areas like Chatbots and Conversational AI.

Coca-Cola Peru has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Concepto Movil.

Coca-Cola Peru recently adopted applications including Broadcaster Bot in 2023, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of Coca-Cola Peru’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates Coca-Cola Peru’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete Coca-Cola Peru technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.