Acton, 1720, MA,
United States
Colonial Automotive Group Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Colonial Automotive Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 450 Colonial Automotive Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Colonial Automotive Group has purchased the following applications: AutoOps Online Scheduling for Reservation and Booking Management in 2026, ActivEngage for Chatbots and Conversational AI in 2019, Tinybird Platform for Analytics and BI in 2025 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Colonial Automotive Group is running and its propensity to invest more and deepen its relationship with AutoOps , ActivEngage , Tinybird or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Colonial Automotive Group revenues, which have grown to $350.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Colonial Automotive Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| AutoOps | Legacy | AutoOps Online Scheduling | Reservation and Booking Management | ERP Services and Operations | n/a | 2026 | 2026 |
In 2026, Colonial Automotive Group deployed AutoOps Online Scheduling to provide web-based customer booking functionality. The implementation positions AutoOps Online Scheduling within the Reservation and Booking Management category and is embedded on Colonial Automotive Group's public website to capture service appointment requests from retail customers in the United States.
AutoOps Online Scheduling was configured to support customer self-service booking workflows, service type and duration configuration, appointment slot and technician availability management, and an administrative console for schedule oversight. The deployment reflects standard Reservation and Booking Management capabilities, including real-time availability presentation, booking confirmation and reminder automation, and role-based access for service advisors and managers.
Architecturally the solution is delivered as a cloud-hosted scheduling service accessed through an embedded website interface and managed via a vendor console, with centralized schedule visibility for Colonial Automotive Group's service operations. Governance focuses on configuring appointment policies, service catalogs, and staff-level scheduling rules to align online bookings with shop capacity, while operational control resides with service leadership and site managers at Colonial Automotive Group, a 450-employee automotive organization with a domestic U.S. operations footprint.
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| ActivEngage | Legacy | ActivEngage | Chatbots and Conversational AI | AI-Powered Application | n/a | 2019 | 2019 |
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Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Tinybird | Legacy | Tinybird Platform | Analytics and BI | Analytics and BI | n/a | 2025 | 2025 |
In 2025, Colonial Automotive Group deployed the Tinybird Platform on its website buycolonial.com. The Tinybird Platform is implemented as an Analytics and BI solution to provide real-time site instrumentation and API-delivered metrics for customer interactions and web behavior.
The implementation focuses on streaming ingestion pipelines that capture clickstream and transaction events from the website front end, configured into materialized data models and low-latency query endpoints. Engineers provisioned API endpoints and lightweight embedded dashboards on the Tinybird Platform to surface session analytics, conversion signals, and operational KPIs for internal consumers.
Integration scope is concentrated on the website instrumentation layer, with front-end event producers sending JSON payloads into Tinybird ingestion endpoints. Operational coverage spans e-commerce, marketing, and site operations teams as primary data consumers, with analytics surfaced directly in embedded dashboards and API feeds for downstream use.
Governance work established pipeline versioning, event naming and schema standards, and role-based access controls to support production analytics and iterative rollout. The deployment embeds Tinybird Platform into Colonial Automotive Group’s web analytics stack, aligning Analytics and BI capabilities with marketing and e-commerce workflows for continuous instrumentation and validation.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Online Meeting Scheduling | Collaboration |
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2025 | 2025 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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Application, Web and Enterprise Search | Content Management |
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2025 | 2025 |
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Web Content Management | Content Management |
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2026 | 2026 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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Automotive Dealership CRM | CRM |
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2024 | 2024 |
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Automotive Dealership CRM | CRM |
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2019 | 2019 |
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Automotive Dealership CRM | CRM |
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2025 | 2025 |
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Call Tracking and Recording | CRM |
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2026 | 2026 |
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Customer Experience | CRM |
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2025 | 2025 |
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Customer Experience | CRM |
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2026 | 2026 |
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Marketing Analytics | CRM |
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2013 | 2013 |
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Tag Management | CRM |
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2015 | 2015 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2018 | 2018 |
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Application Performance Management | ITSM |
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2023 | 2023 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Apps Development | PaaS |
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2013 | 2013 |
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Apps Development | PaaS |
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2018 | 2018 |
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Apps Development | PaaS |
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2025 | 2025 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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Application Hosting and Computing Services | IaaS |
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2013 | 2013 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2025 | 2025 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2015 | 2015 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2015 | 2015 |
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Content Delivery Network | IaaS |
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2025 | 2025 |
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Domain Name System (DNS) | IaaS |
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2014 | 2014 |
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Domain Name System (DNS) | IaaS |
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2020 | 2020 |
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Domain Name System (DNS) | IaaS |
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2025 | 2025 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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Application Security (AppSec) | CyberSecurity |
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2019 | 2019 |
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Secure Sockets Layer (SSL) | CyberSecurity |
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2013 | 2013 |
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Secure Sockets Layer (SSL) | CyberSecurity |
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2017 | 2017 |
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Web Application Firewalls (WAF) | CyberSecurity |
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2017 | 2017 |
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| Date | Company | Status | Vendor | Product | Category | Market |
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