Confluence
600 River Avenue,
Pittsburgh, 15212-5935, PA,
United States
Pittsburgh, 15212-5935, PA,
United States
1 412-802-8632
Professional Services
Confluence Technographics
Confluence Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Confluence and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 450 Confluence employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Confluence has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2015, Adobe Connect for Audio Video and Web Conferencing in 2017, Zoominfo Platform for Account Based Marketing in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Confluence is running and its propensity to invest more and deepen its relationship with Oracle , Adobe Systems , Zoominfo or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Confluence revenues, which have grown to $70.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Confluence intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Confluence Tech Stack and Enterprise Applications
Confluence ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2015 | 2015 |
In 2015 Confluence implemented Oracle NetSuite ERP as its primary financial system. The deployment designated Oracle NetSuite ERP as the company ERP Financial backbone supporting accounting, tax, and treasury workflows for Confluence United States operations.
The implementation focused on core financial modules including general ledger, accounts payable, accounts receivable, cash management, and tax management capabilities consistent with the ERP Financial category. Configuration work emphasized accurate sales tax transaction capture within Oracle NetSuite ERP, explicit tax posting rules, and payment scheduling to support corporate tax obligations.
Operational coverage centered on the finance, tax, accounting, and treasury teams, with role based controls and approval workflows implemented to manage payment authorization and tax notice handling. Process design included an escalation workflow for tax notices, owner assignment for contacting tax authorities, and documented procedures for executing corporate tax payments from the NetSuite payment processes.
Governance elements introduced during the rollout included segregation of duties controls, audit trails for tax and payment transactions, and periodic reconciliation procedures to validate sales tax recording. The implementation narrative centers on ensuring sales tax transactions are correctly recorded in NetSuite, making corporate tax payments, and enabling structured contact with tax authorities regarding tax notices.
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Confluence Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Connect | Audio Video and Web Conferencing | Collaboration | n/a | 2017 | 2017 |
In 2017 Confluence implemented Adobe Connect as its primary Audio Video and Web Conferencing solution and embedded Adobe Connect meeting rooms on the Confluence website to support external webinars and client engagement. The deployment centers on web embedded meeting rooms and persistent virtual classrooms, leveraging Adobe Connect capabilities for content pods, screen sharing, session recording, attendee management, polls and Q and A to run structured webinars and training sessions.
Operational usage spans client facing services, training and marketing teams within Confluence, a Professional Services firm with approximately 450 employees. Governance is organized around administrative site controls, meeting templates, scheduled session workflows and role based access to manage presenters and attendees, with configuration tuned to host external-facing events directly from the corporate website.
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Confluence CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoominfo | Legacy | Zoominfo Platform | Account Based Marketing | CRM | n/a | 2021 | 2021 |
In 2021, Confluence deployed Zoominfo Platform to support Account Based Marketing on its website. Confluence uses Zoominfo Platform for Account Based Marketing to enable site-level account discovery, contact and firmographic enrichment, and intent signal capture that feed targeted account engagement and segmentation workflows.
The deployment is configured as a SaaS instrumented on the corporate website and governed by marketing operations for segmentation, campaign activation, and profile hygiene. Implementation emphasis is on account identification, scoring, persistent account profiles, and enrichment capabilities typical of Account Based Marketing, providing Confluence marketing and demand generation teams with continuous account signals for ABM orchestration.
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CRM | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Confluence IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2023 | 2023 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2023 | 2023 |
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Confluence CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Confluence
| First Name | Last Name | Title | Function | Department | Phone | |
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COO | CXO | Finance | |
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CTO | CXO | Finance | |
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Chairman and CEO | CXO | Finance | |
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Chief Financial Officer | CXO | Finance | |
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Accounts Receivable and Revenue Manager | Manager | Finance | |
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Controller | Director | Finance | |
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Apps Being Evaluated by Confluence Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Confluence IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Confluence digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Confluence Technographics
Confluence is a Professional Services organization based in United States,
with around 450 employees and annual revenues of $70.0 million.
Confluence operates a diverse technology stack with applications such as
Oracle NetSuite ERP, Adobe Connect and Zoominfo Platform,
covering areas like ERP Financial, Audio Video and Web Conferencing and Account Based Marketing.
Confluence has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, Adobe Systems and Zoominfo.
Confluence recently adopted applications including
Lumen Cloud (ex CenturyLink) in 2023, Lumen CDN in 2023 and Zoominfo Platform in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Confluence’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Confluence’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Confluence technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.