Consumer Portfolio Services, Inc.
3800 Howard Hughes Parkway,
Las Vegas, 89169, NV,
United States
Las Vegas, 89169, NV,
United States
1 650-272-6138
Banking and Financial Services
Consumer Portfolio Services, Inc. Technographics
Consumer Portfolio Services, Inc. Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Consumer Portfolio Services, Inc. and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 739 Consumer Portfolio Services, Inc. employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Consumer Portfolio Services, Inc. has purchased the following applications: Salesforce Sales Cloud for Sales Automation, CRM, Sales Engagement in 2021, SentiLink for AML, Fraud and Compliance in 2024, GoDaddy for Application Hosting and Computing Services in 2012 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Consumer Portfolio Services, Inc. is running and its propensity to invest more and deepen its relationship with Salesforce , SentiLink , GoDaddy or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Consumer Portfolio Services, Inc. revenues, which have grown to $210.9 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Consumer Portfolio Services, Inc. intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Consumer Portfolio Services, Inc. Tech Stack and Enterprise Applications
Consumer Portfolio Services, Inc. CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Salesforce | Legacy | Salesforce Sales Cloud | Sales Automation, CRM, Sales Engagement | CRM | n/a | 2021 | 2021 |
In 2021 Consumer Portfolio Services, Inc. implemented Salesforce Sales Cloud to centralize sales activity and customer records, leveraging the Sales Automation,CRM,Sales Engagement capabilities to streamline lead handling and opportunity tracking. Salesforce Sales Cloud became the primary platform for sales and engagement workflows and is instrumented to capture customer interactions originating from the company website.
Configuration work focused on account and contact management, lead-to-opportunity workflows, opportunity stage and pipeline management, activity capture and email integration, and sales engagement features such as task sequencing and automated reminders. The Salesforce Sales Cloud implementation included form-driven lead capture from the corporate website and standardized dashboards and reports to surface pipeline health and rep activity.
Integrations emphasize the website as a lead source with direct ingestion into Salesforce Sales Cloud for immediate record creation and assignment, supporting sales and account management functions. Operational coverage is internal to Consumer Portfolio Services, Inc., aligning CRM records and sales processes to the company organization in the United States.
Governance was organized around a centralized CRM data model, lead assignment rules, validation and workflow automation to enforce sales process consistency, with a phased rollout and user training to bring sales teams onto the platform. Ongoing administration is maintained by internal CRM ownership to manage configuration, user access, and process updates.
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Consumer Portfolio Services, Inc. TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SentiLink | Legacy | SentiLink | AML, Fraud and Compliance | TRM | n/a | 2024 | 2024 |
In 2024, Consumer Portfolio Services, Inc. implemented SentiLink as part of its AML, Fraud and Compliance controls for U.S. auto-loan origination and servicing workflows. The deployment targeted application fraud and underwriting, aligning SentiLink with CPS business functions responsible for loan origination, underwriting decisions, and servicing reviews.
The implementation embedded SentiLink synthetic fraud and ID theft scoring into CPS decisioning pipelines, using API-based score delivery to inform automated underwriting rules and manual review queues. Functional capability usage is concentrated on identity verification, synthetic fraud detection, and risk scoring at application time, with score enrichment applied during servicing lifecycle checks.
Integration scope covered origination and servicing teams within the United States, impacting underwriting, fraud operations, and loan servicing processes. Operational governance centralized consumption of SentiLink scores into CPS decision logic and established elevated review workflows for high risk signals. Consumer Portfolio Services reported roughly $1 million in quarterly savings from reduced fraud exposure following the SentiLink deployment.
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Consumer Portfolio Services, Inc. IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GoDaddy | Legacy | GoDaddy | Application Hosting and Computing Services | IaaS | n/a | 2012 | 2012 |
In 2012, Consumer Portfolio Services, Inc. deployed GoDaddy to host and operate its public website. GoDaddy was used as Application Hosting and Computing Services to provide domain registration, DNS management, web hosting, and SSL certificate provisioning for the corporate site. The implementation focused on internet-facing content delivery and domain management, with GoDaddy supplying the hosting layer and administrative controls for site operations. The full application name GoDaddy is recorded as the provider of record for the site domain and hosting configuration.
Operational responsibility for GoDaddy centered on web and digital channels, supporting marketing and customer access to online resources and public site administration. Configuration aligned with standard hosting workflows including DNS configuration, content management system hosting, SSL management, and account administration, while governance was managed by the corporate web team with IT oversight for access controls. The deployment used GoDaddy as the primary Application Hosting and Computing Services provider for the company website.
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Consumer Portfolio Services, Inc. CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Web Application Firewalls (WAF) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Consumer Portfolio Services, Inc.
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
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Apps Being Evaluated by Consumer Portfolio Services, Inc. Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Consumer Portfolio Services, Inc. IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Consumer Portfolio Services, Inc. digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Consumer Portfolio Services, Inc. Technographics
Consumer Portfolio Services, Inc. is a Banking and Financial Services organization based in United States,
with around 739 employees and annual revenues of $210.9 million.
Consumer Portfolio Services, Inc. operates a diverse technology stack with applications such as
Salesforce Sales Cloud, SentiLink and GoDaddy,
covering areas like Sales Automation, CRM, Sales Engagement, AML, Fraud and Compliance and Application Hosting and Computing Services.
Consumer Portfolio Services, Inc. has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Salesforce, SentiLink and GoDaddy.
Consumer Portfolio Services, Inc. recently adopted applications including
SentiLink in 2024, Salesforce Sales Cloud in 2021 and Imperva Sonar in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Consumer Portfolio Services, Inc.’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Consumer Portfolio Services, Inc.’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Consumer Portfolio Services, Inc. technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.