Huechuraba, x,
Chile
Cruz Verde Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Cruz Verde and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 6300 Cruz Verde employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Cruz Verde has purchased the following applications: JDA Space Planning for Retail Management in 2018, SnatchBot for Chatbots and Conversational AI in 2020, Vonage Video API (ex TokBox OpenTok) for Audio Video and Web Conferencing in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Cruz Verde is running and its propensity to invest more and deepen its relationship with Blue Yonder , Oracle , SnatchBot or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Cruz Verde revenues, which have grown to $1.17 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Cruz Verde intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Blue Yonder | Legacy | JDA Space Planning | Retail Management | ERP Services and Operations | n/a | 2018 | 2018 |
In 2018, Cruz Verde implemented JDA Space Planning as part of a Retail Management initiative. The Chilean pharmacy leader, operating more than 650 stores including Easter Island, selected JDA Space Planning, JDA Floor Planning and JDA Consulting Services to streamline category management and to align shelf and floor space with consumer profitability and purchasing trends.
The deployment centralized planogram generation and shelf level space allocation using JDA Space Planning and complemented those capabilities with store layout and fixture configuration via JDA Floor Planning. Configuration work emphasized category rules, assortment sequencing and shelf adjacency logic to support faster merchandising decision cycles, with templates and automated planogram outputs to standardize store-level execution.
Operational scope covered merchandising, category management and store operations across Cruz Verde’s national estate, embedding space and floor planning into channel response processes and store replenishment planning. The implementation was positioned to drive more efficient use of retail footprint and to inform purchasing patterns, while remaining focused on store-level plan adoption and execution.
JDA Consulting Services was engaged to manage design through execution, providing implementation governance, phased rollout planning and change management to merchandising workflows. Explicitly stated outcomes included reducing inventory levels and optimizing delivery and response to customer needs in a more timely manner.
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Retail Management | ERP Services and Operations |
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2016 | 2016 |
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SnatchBot | Legacy | SnatchBot | Chatbots and Conversational AI | AI-Powered Application | n/a | 2020 | 2020 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Vonage | Legacy | Vonage Video API (ex TokBox OpenTok) | Audio Video and Web Conferencing | Collaboration | n/a | 2021 | 2021 |
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Collaboration | Collaboration |
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2018 | 2018 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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eCommerce | eCommerce |
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2020 | 2020 |
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Personalization and Product Recommendations | eCommerce |
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2020 | 2020 |
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SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Advanced Planning and Scheduling | SCM |
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2016 | 2016 |
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Demand Forecasting and Planning | SCM |
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2016 | 2016 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Customer Experience | CRM |
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2020 | 2020 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2021 | 2021 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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