Daman Technographics
Daman Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Daman and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 Daman employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Daman has purchased the following applications: Counter Web Analytics for Analytics and BI in 2023, Microsoft Clarity for Marketing Analytics in 2023, Cloudflare CDN for Content Delivery Network in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Daman is running and its propensity to invest more and deepen its relationship with Counter , Microsoft , Intuit or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Daman revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Daman intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Daman Tech Stack and Enterprise Applications
Daman Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Counter | Legacy | Counter Web Analytics | Analytics and BI | Analytics and BI | n/a | 2023 | 2023 |
In 2023 Daman deployed Counter Web Analytics to instrument its customer facing website. Daman implemented Counter Web Analytics as a single site property to address web traffic measurement and user behavior analysis under the Analytics and BI category.
Configuration emphasized standard Analytics and BI workflows, including pageview and event tracking, sessionization, traffic source attribution, conversion funnel reporting, and dashboarding. The deployment used a lightweight tagging approach and focused configuration to suit a 10 employee retail organization, provisioning real time and aggregated reporting modules within Counter Web Analytics to support routine site performance monitoring.
Operational governance is managed by a small internal team with a single administrator responsible for property configuration and dashboard management, and a regular reporting cadence for marketing and site operations. Scope is explicitly the public website as the primary data source, linking Daman, Counter Web Analytics and the Analytics and BI category to web analytics and site optimization workflows for the retailer.
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Daman CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Clarity | Marketing Analytics | CRM | n/a | 2023 | 2023 |
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Marketing Automation | CRM |
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2014 | 2014 |
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Tag Management | CRM |
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2015 | 2015 |
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Daman IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cloudflare | Legacy | Cloudflare CDN | Content Delivery Network | IaaS | n/a | 2022 | 2022 |
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IT Decision Makers and Key Stakeholders at Daman
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Daman Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||