Entrust
1187 Park Pl,
Shakopee, 55379, MN,
United States
Shakopee, 55379, MN,
United States
1 952-933-1223
Professional Services
Entrust Technographics
Entrust Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Entrust and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 2500 Entrust employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
Entrust has purchased the following applications: Oracle E-Business Suite for ERP Financial in 2012, Workday HCM for Core HR in 2020, Acquisio for Artificial Intelligence Marketing in 2015 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Entrust is running and its propensity to invest more and deepen its relationship with Oracle , Workday , Docebo or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Entrust revenues, which have grown to $883.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Entrust intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Entrust Tech Stack and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle E-Business Suite | ERP Financial | ERP Financial Management | n/a | 2012 | 2017 |
In 2012, Entrust implemented Oracle E-Business Suite to automate and centralize its pricing process within the ERP Financial category. The deployment followed eight months of intensive collaboration and process review led by the IT team, resulting in a custom configuration inside Oracle E-Business Suite that established a single version of the price book for the company.
The implementation instrumented pricing tables, rule configuration, and exportable price book artifacts so each customer receives a price book tailored to its company needs. Oracle E-Business Suite was configured to produce price books in a machine consumable format, enabling automated feeds into customer systems and reducing manual transformation work.
Operationally the solution impacted sales pricing workflows and partner integration processes, with the price book serving as the canonical source for downstream systems. The configuration supports automated distribution to partners and customers, which shortened the quarterly downtime previously required for price updates and reduced effort across sales and partner operations.
Governance and rollout followed a coordinated process review, with Entrust IT owning the custom development and the pricing governance model. The redesign produced explicit productivity savings of 6,000 hours annually for Entrust and delivered twice that savings at partner sites, while partners reported reduced manual data entry and improved timeliness of price publication.
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HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Workday | Oracle PeopleSoft HCM | Workday HCM | Core HR | HCM | n/a | 2020 | 2020 |
In 2020, Entrust implemented Workday HCM as its Core HR system, replacing Oracle PeopleSoft HCM. The deployment centralized employee master data, payroll processing and time and absence workflows to support U.S. bi weekly and monthly payroll and multi state compliance across HR, Payroll, Benefits, Finance and HRIS teams.
Workday HCM was configured to support core person management, payroll processing configuration, time and absence tracking, benefits administration, position and job management, compensation and reporting capabilities. Configurations included role based security and report design for ad hoc and scheduled queries to support payroll audits, tax reconciliation and internal record retention requirements.
Integrations and operational processes emphasized data exchange between Workday HCM and finance led account reconciliations, payroll vendor calculations, and tax filing workflows, with a mixture of manual data entry and batch uploads for hires, terminations, earnings, deductions and garnishments as described in payroll operational responsibilities. The system supported generation and review of payroll reports and queries used by Payroll, HR and Finance to analyze payroll results and resolve issues.
Governance focused on documented processes, participation in system maintenance and testing, and structured audit and reconciliation cycles for federal, state and local payroll taxes. Operational coverage included ongoing compliance reviews, backup support across payroll team members and collaboration points between Payroll, Human Resources, Benefits and HRIS for process improvements and issue escalation.
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Learning and Development | HCM |
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2023 | 2023 |
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Payroll | HCM |
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2020 | 2020 |
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Recruiting, Applicant Tracking System | HCM |
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2016 | 2016 |
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Acquisio | Legacy | Acquisio | Artificial Intelligence Marketing | AI-Powered Application | n/a | 2015 | 2015 |
In 2015 Entrust implemented Acquisio. Entrust deployed Acquisio as an Artificial Intelligence Marketing solution to centralize digital advertising controls and support demand generation activities on its website.
The implementation focused on configuring Acquisio campaign management, automated bid optimization, and cross-channel reporting capabilities, aligning platform-level machine learning with paid media workflows. Acquisio was used to standardize campaign setup, automate bid and budget allocation, and consolidate performance signals into unified dashboards for marketing operations.
Integrations emphasized data flow between the website, analytics sources, and advertising inventory to surface predictive signals for campaign optimization, while Acquisio ingested performance metrics to feed automated bidding and reporting processes. Operational ownership sat with marketing and digital advertising teams, who used Acquisio to orchestrate programmatic spend and ongoing creative and audience experiments.
Governance changes included formalizing campaign approval gates, budget control workflows, and cadence for performance reviews, with Acquisio serving as the central execution and reporting layer. The implementation presents a clear relationship between Entrust Acquisio Artificial Intelligence Marketing and the business functions of marketing operations and digital advertising.
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Chatbots and Conversational AI | AI-Powered Application |
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2016 | 2016 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Audio Video and Web Conferencing | Collaboration |
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2017 | 2017 |
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Collaboration | Collaboration |
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2015 | 2015 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Web Content Management | Content Management |
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2021 | 2021 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2011 | 2011 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Account Based Marketing | CRM |
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2021 | 2021 |
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Customer Experience | CRM |
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2016 | 2016 |
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Customer Experience | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2013 | 2013 |
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Digital Advertising Platform | CRM |
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2017 | 2017 |
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Digital Advertising Platform | CRM |
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2017 | 2017 |
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Marketing Analytics | CRM |
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2011 | 2011 |
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Marketing Analytics | CRM |
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2008 | 2008 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Analytics, Lead Generation | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2012 | 2012 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2017 | 2017 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2020 | 2020 |
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IT Service Management | ITSM |
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2020 | 2020 |
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PPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Project Portfolio Management | PPM |
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2018 | 2018 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2018 | 2018 |
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Governance, Risk and Compliance | TRM |
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2020 | 2020 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Test Automation Platform | PaaS |
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2022 | 2022 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2013 | 2013 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2020 | 2020 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Entrust
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Entrust Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Entrust IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Entrust digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD Entrust Technographics
Entrust is a Professional Services organization based in United States,
with around 2500 employees and annual revenues of $883.0 million.
Entrust operates a diverse technology stack with applications such as
Oracle E-Business Suite, Workday HCM and Acquisio,
covering areas like ERP Financial, Core HR and Artificial Intelligence Marketing.
Entrust has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, Workday and Acquisio.
Entrust recently adopted applications including
Docebo LMS in 2023, UiPath Test Cloud in 2022 and Sitecore CMS in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Entrust’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Entrust’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Entrust technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.