Mumbai, 400055,
India
Ddb Mudra Group Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Ddb Mudra Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1100 Ddb Mudra Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Ddb Mudra Group has purchased the following applications: Amazon EC2 for Application Hosting and Computing Services in 2018, VasyERP for ERP Financial in 2023, Proofpoint Email Security and Protection for Secure Email Gateways (SEGs) in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Ddb Mudra Group is running and its propensity to invest more and deepen its relationship with Amazon Web Services (AWS) , Google , VasyERP Solutions or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Ddb Mudra Group revenues, which have grown to $380.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Ddb Mudra Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Amazon Web Services (AWS) | Legacy | Amazon EC2 | Application Hosting and Computing Services | IaaS | n/a | 2018 | 2018 | ||
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| VasyERP Solutions | Legacy | VasyERP | ERP Financial | ERP Financial Management | n/a | 2023 | 2023 | In 2023, Ddb Mudra Group created a campaign for VasyERP. The campaign positions VasyERP, a five-year-old brand, within the ERP Financial category and ties the application to retailer-facing finance and commerce workflows, establishing a clear Ddb Mudra Group VasyERP ERP Financial relationship focused on shop-level business functions. VasyERP is presented around efficiency-first functionality rather than broad automation, with explicit product features cited in the campaign including counter-less billing, an online store capability, and business insights. These feature signals align with core ERP Financial workflows for billing and transactional accounting, point-of-sale simplification, and embedded business intelligence, indicating an implementation narrative that emphasizes streamlined billing, commerce enablement, and insight-driven financial operations. The campaign narrative centers on retail operational coverage, portraying a shop owner and assistant using VasyERP to handle everyday transactions and online sales across Indian retail outlets. Functional areas impacted by the VasyERP messaging include billing and invoicing, sales and e-commerce order capture, and business insights for financial decision making, with the application framed as supporting day-to-day retail finance and operational tasks. Ddb Mudra Group’s creative approach uses relatable storytelling in TV commercials and short-form video to communicate product capabilities and address retailer pain points, positioning VasyERP for shop-level adoption. The advertising materials underscore the VasyERP application name and ERP Financial positioning, aiming to translate product features into operational benefits for small and mid-size retail businesses without specifying technical integrations or rollout governance. | |
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Expense Management | ERP Financial Management |
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2022 | 2022 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Proofpoint | Legacy | Proofpoint Email Security and Protection | Secure Email Gateways (SEGs) | CyberSecurity | n/a | 2017 | 2017 | ||
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Secure Email Gateways (SEGs) | CyberSecurity |
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2022 | 2022 |
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