Domo
802 East 1050 South,
American Fork, 84003, UT,
United States
American Fork, 84003, UT,
United States
1 801-899-1000
Professional Services
Domo Technographics
Domo Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Domo and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 888 Domo employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Domo has purchased the following applications: Coupa Invoice for AP Automation in 2015, Greenhouse ATS for Applicant Tracking System in 2013, Coupa Travel for Travel Management in 2015 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Domo is running and its propensity to invest more and deepen its relationship with Coupa Software , Tesorio , Oracle or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Domo revenues, which have grown to $319.2 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Domo intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Domo Tech Stack and Enterprise Applications
Domo ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Coupa Software | Legacy | Coupa Invoice | AP Automation | ERP | n/a | 2015 | 2015 |
In 2015, Domo implemented Coupa Invoice as part of an AP Automation initiative. The deployment positioned Coupa Invoice to centralize accounts payable intake and invoice lifecycle management for the finance and procurement teams.
Configuration focused on invoice capture, automated routing and approvals, purchase order matching, and exception handling consistent with AP Automation platforms. Coupa Invoice supported executive expense report processing and provided centralized invoice validation and approval workflows used by the Chief Financial Officer office and supporting finance staff.
Operational linkage reflected Domo's use of Coupa as a broader financial platform to track spend across travel, expense management, procurement, and invoicing, so Coupa Invoice operated alongside those spend modules to coordinate supplier communication and invoice inquiries. The implementation created a clear operational handoff between procurement specialists, the finance team, and executive assistants who served as system liaisons.
Governance was anchored in the CFO organization with process ownership for approvals, supplier onboarding for invoicing, and ongoing coordination with procurement. Procurement activities during this period explicitly included efforts to decrease costs across sales, marketing, and finance teams.
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AR Automation | ERP |
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2021 | 2021 |
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ERP Financial | ERP |
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2020 | 2021 |
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Expense Management | ERP |
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2015 | 2015 |
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Expense Management | ERP |
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2015 | 2015 |
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Domo HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Greenhouse | Legacy | Greenhouse ATS | Applicant Tracking System | HCM | n/a | 2013 | 2013 |
In 2013, Domo adopted Greenhouse ATS as its Applicant Tracking System. Greenhouse ATS is used on Domo's website to publish job openings and capture candidate applications, centralizing applicant intake and career site integration for the company.
The deployment describes a cloud-hosted Greenhouse ATS instance integrated directly with Domo's careers site to surface job postings and route applications into configured pipelines. Functional modules implemented include job posting and requisition management, candidate tracking and screening, interview scheduling and orchestration, hiring team collaboration and offer management, along with reporting and analytics for recruiting operations. Governance was implemented through role-based access controls for recruiters and hiring managers, standardized pipeline stages and interview plans to enforce consistent workflows, and configured approval paths for offers, aligning the system to Domo's talent acquisition and HR functions.
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Domo ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Coupa Software | Legacy | Coupa Travel | Travel Management | ERP Services and Operations | n/a | 2015 | 2015 |
In 2015 Domo implemented Coupa Travel to centralize corporate Travel Management for its finance and procurement functions. The implementation positioned Coupa Travel as the primary travel booking and spend visibility tool used by the CFO office, executive assistants, procurement specialists, and the finance team, and supported coordination of domestic and international travel for executives and investors.
Coupa Travel was configured to align with Coupa platform modules for expense management, procurement, and invoicing, enabling end to end capture of travel spend and linkage of expense reports to procurement records. Standard Travel Management capabilities such as booking workflow consolidation, policy enforcement, and automated expense feeds were applied to streamline executive calendar driven travel and to maintain compliance with corporate spend policies.
Operational coverage included the CFO office, procurement team, sales, marketing, and finance groups, with the executive assistant acting as liaison to maintain supplier relationships and manage itinerary and expense workflows. The deployment supported both domestic and international itineraries and integrated travel approvals into existing finance and procurement controls within the Coupa environment.
Governance centered on finance and procurement approvals and on executive assistant orchestration of bookings and expense reconciliation, with procurement led initiatives to decrease costs across sales, marketing, and finance teams. Coupa Travel provided centralized spend visibility across travel, expense management, procurement, and invoicing, supporting tighter control of executive travel programs.
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Domo AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Chatbots and Conversational AI | AI-Powered Application |
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2020 | 2020 |
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Chatbots and Conversational AI | AI-Powered Application |
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2022 | 2022 |
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Domo Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Audio Video and Web Conferencing | Collaboration |
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2017 | 2017 |
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Collaboration | Collaboration |
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2020 | 2020 |
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Event Management | Collaboration |
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2018 | 2018 |
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Domo CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Account Based Marketing | CRM |
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2018 | 2018 |
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Account Based Marketing | CRM |
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2018 | 2018 |
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Customer Experience | CRM |
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2014 | 2014 |
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Customer Experience | CRM |
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2019 | 2019 |
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Customer Support | CRM |
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2014 | 2014 |
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Customer Support | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2012 | 2012 |
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Digital Advertising Platform | CRM |
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2017 | 2017 |
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Listing Management | CRM |
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2020 | 2020 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2012 | 2012 |
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Marketing Automation | CRM |
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2011 | 2011 |
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Marketing Automation | CRM |
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2016 | 2016 |
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Marketing Automation | CRM |
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2015 | 2015 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Sales Enablement | CRM |
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2023 | 2023 |
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Domo EPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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EPM | EPM |
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2020 | 2021 |
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Domo ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2014 | 2014 |
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IT Service Management | ITSM |
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2020 | 2020 |
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Domo Procurement
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Procurement | Procurement |
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2015 | 2015 |
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Domo SPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Incentive Compensation Management | SPM |
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2021 | 2021 |
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Domo PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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API Management, iPaaS (Integration Platform as a Service) | PaaS |
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2022 | 2022 |
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Transactional Email | PaaS |
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2013 | 2013 |
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Domo IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Domo CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2016 | 2016 |
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IT Decision Makers and Key Stakeholders at Domo
| First Name | Last Name | Title | Function | Department | Phone | |
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Chief Strategic Solutions Officer and Senior Vice President of Consulting | CXO | Finance | |
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CTO | CXO | Finance | |
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CFO | CXO | Finance | |
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Senior Accounts Receivable Specialist | Manager | Finance | |
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Revenue Accounting Manager | Manager | Finance | |
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VP Customer Strategy and Programs | VP | Customer Service | |
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Vice President of Customer Success | VP | Customer Service | |
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Senior Director, Enterprise Customer Success | Director | Customer Service | |
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Vice President, Consulting & Partner Customer Success | VP | Customer Service | |
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CDO | CXO | IT | |
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CMO | CXO | Marketing | |
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VP of Sales | VP | Sales | |
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Sr. Manager, Lead Conversion and Demand Generation | Manager | Sales | |
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Apps Being Evaluated by Domo Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Domo IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Domo digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Domo Technographics
Domo is a Professional Services organization based in United States,
with around 888 employees and annual revenues of $319.2 million.
Domo operates a diverse technology stack with applications such as
Coupa Invoice, Greenhouse ATS and Coupa Travel,
covering areas like AP Automation, Applicant Tracking System and Travel Management.
Domo has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Coupa Software and Greenhouse.
Domo recently adopted applications including
Humantic Dashboard in 2023, Humantic Personality AI Assistant in 2022 and Zapier Automation Platform in 2022,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Domo’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Domo’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Domo technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.