Osaka, 530-0005,
Japan
Edion Technographics
Edion Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Edion and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 15966 Edion employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Edion has purchased the following applications: Google Workspace (Formerly Google G-Suite) for Collaboration in 2019, Repro Web for Customer Support in 2022, Amazon SES for Transactional Email in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Edion is running and its propensity to invest more and deepen its relationship with Google , Repro , Amazon Web Services (AWS) or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Edion revenues, which have grown to $4.89 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Edion intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Edion Tech Stack and Enterprise Applications
Edion Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2019 | 2019 |
In 2019, Edion implemented Google Workspace (Formerly Google G-Suite) as its Collaboration platform. The deployment is referenced on the company website, indicating organizational adoption of Google Workspace for core productivity and communications functions.
The implementation centers on core Collaboration modules, including Gmail, Google Drive, Google Docs, Google Sheets, Google Slides, Google Calendar, and Google Meet, with the Google Workspace Admin console providing tenant administration. Functional workflows implied by the deployment include shared document collaboration, calendar scheduling, video conferencing, and centralized user and group provisioning aligned with Collaboration category capabilities.
Operational coverage supports Edion's 15,966 employees across retail and corporate functions, positioning Google Workspace as the primary productivity layer within the IT environment. Governance is exercised through Google Workspace administrative controls, including directory management, role based administration and device access controls, reflecting standard Collaboration platform governance and access workflows.
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Edion CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Repro | Legacy | Repro Web | Customer Support | CRM | n/a | 2022 | 2022 |
In March 2022, Edion implemented Repro Web together with Repro's Conversion Maximization service to strengthen OMO and improve its Edion Net Shop web conversion rate. The deployment is recorded under the Customer Support apps category and targeted web marketing and CRO workflows using the Repro Web application.
Repro Web configuration focused on web personalization, A/B testing, and landing page optimization capabilities, aligned with Repro's Conversion Maximization service as an operational program. Repro executed about 50 PDCA tests over the first year, establishing a high cadence of experimentation and iterative optimization on site assets.
The implementation covered the Edion Net Shop online commerce environment in Japan and primarily impacted eCommerce and digital marketing functions, centralizing personalization and experimentation governance. Test planning and execution were managed as an ongoing program delivered by Repro, embedding continuous experimentation into Edion's web operations and content workflows.
As an explicit outcome, the Edion Net Shop achieved over 150% year over year conversion rate improvement following the March 2022 Repro Web deployment and the first year of PDCA testing.
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Edion PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Amazon Web Services (AWS) | Legacy | Amazon SES | Transactional Email | PaaS | n/a | 2022 | 2022 |
In 2022, Edion implemented Amazon Simple Email Service, commonly known as Amazon SES, to support Transactional Email on its website. The deployment centralizes website-triggered messaging for customer workflows and aligns the application with the company e-commerce and account management surface.
The Amazon SES implementation leverages standard transactional email capabilities, including configured sending domains, DKIM and SPF authentication, template management, and bounce and complaint handling to manage deliverability and sender reputation. Website backend systems invoke Amazon SES through the SMTP interface or the SES API to send order confirmations, account notifications, password resets, and other transactional messages in near real time.
Operational coverage emphasizes e-commerce and customer service functions, with governance focused on suppression list management, bounce processing, and reputation monitoring to maintain deliverability. Routine operational responsibilities include template updates, monitoring of sending quotas and delivery metrics, and configuring notification channels for bounces and complaints using Amazon Simple Email Service.
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Edion IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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|
|
Content Delivery Network | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Edion
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Edion Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||