Eintracht Frankfurt
Im Herzen von Europa 1,
Frankfurt am Main, 60528,
Germany
Frankfurt am Main, 60528,
Germany
49 800-743-1899
Leisure and Hospitality
Eintracht Frankfurt Technographics
Eintracht Frankfurt Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Eintracht Frankfurt and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 300 Eintracht Frankfurt employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Eintracht Frankfurt has purchased the following applications: Algolia Search for Application, Web and Enterprise Search in 2020, Awin Affiliate Marketing for Partner Relationship Management in 2019, Insightsoftware IDL Forecast for Financial Consolidation and Close in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Eintracht Frankfurt is running and its propensity to invest more and deepen its relationship with Algolia , Catapult , Awin or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Eintracht Frankfurt revenues, which have grown to $334.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Eintracht Frankfurt intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Eintracht Frankfurt Tech Stack and Enterprise Applications
Eintracht Frankfurt Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Algolia | Legacy | Algolia Search | Application, Web and Enterprise Search | Content Management | n/a | 2020 | 2020 |
In 2020, Eintracht Frankfurt deployed Algolia Search on their website. The deployment positioned Algolia Search as the club's Application, Web and Enterprise Search capability to power public-facing site search and content discovery across their digital properties.
The implementation used Algolia Search hosted indexing alongside front-end search components consistent with web search best practices, including instant search UI, autocomplete, relevance tuning, faceting, and typo tolerance to improve query handling and navigation. Configuration work focused on index shaping, ranking rules, and relevance controls accessible through Algolia Search management tools.
Integration scope was limited to the Eintracht Frankfurt website, embedding search widgets into site templates and indexing site content for customer-facing discovery workflows. Operational ownership rested with the website and digital operations team, which managed search configuration and ongoing relevance tuning through the Algolia Search dashboard and site code changes.
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Video Editing | Content Management |
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2021 | 2021 |
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Eintracht Frankfurt CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Awin | Legacy | Awin Affiliate Marketing | Partner Relationship Management | CRM | n/a | 2019 | 2019 |
In 2019 Eintracht Frankfurt implemented Awin Affiliate Marketing on its public website to formalize partner-driven customer acquisition and monetization activities. The deployment is categorized as Partner Relationship Management and is aligned with the club's marketing and commercial partnerships function.
The Awin Affiliate Marketing implementation centers on standard affiliate program capabilities, including affiliate tracking and referral link management, cookie-based attribution, campaign configuration, commission rule setup, and reporting dashboards. Configuration work included creative asset delivery and link templates, plus standard attribution window settings and payout configuration consistent with Partner Relationship Management workflows.
Integration for Awin Affiliate Marketing is limited to website-level instrumentation, using tracking pixels and affiliate link tagging to capture referrals and attribution events. Operational ownership and governance are positioned with marketing and partnerships teams for affiliate onboarding, contract terms, campaign approval, and ongoing program administration, with site-level rollout and program management handled through the club's existing web channels.
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Eintracht Frankfurt EPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Insightsoftware | Legacy | Insightsoftware IDL Forecast | Financial Consolidation and Close | EPM | n/a | 2018 | 2018 |
In 2018 Eintracht Frankfurt implemented Insightsoftware IDL Forecast in the Financial Consolidation and Close category to enhance Excel reporting for planning, reporting and analysis. The deployment targeted the finance department, providing a structured application layer on top of spreadsheet workflows to centralize current key figures and reporting outputs for internal and external use.
Insightsoftware IDL Forecast was configured to support planning, reporting and analysis capabilities, and to enable one-click generation of transparent reports for external recipients. The implementation augmented existing Excel-based processes with a governed reporting cadence and standardized report templates, preserving familiar spreadsheet interfaces while introducing controlled data collection and distribution.
Operational coverage focused on the finance function, where the finance department maintains an always up-to-date overview of key figures and can balance opportunities and risks with greater confidence. Governance and distribution workflows were adapted to ensure consistent delivery of reporting to organizations such as DFL and the German football association, with a clear single-click path for external reporting.
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Eintracht Frankfurt ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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IT Service Management | ITSM |
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2021 | 2021 |
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Eintracht Frankfurt IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Eintracht Frankfurt
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
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Media Production | Non Manager | Marketing | |
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Content Manager | Manager | Marketing | |
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Media & Communications Officer | Manager | Marketing | |
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Head of Content and Editorial Department | Director | Marketing | |
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Head of Media and Communication | Director | Marketing | |
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Apps Being Evaluated by Eintracht Frankfurt Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Eintracht Frankfurt IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Eintracht Frankfurt digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Eintracht Frankfurt Technographics
Eintracht Frankfurt is a Leisure and Hospitality organization based in Germany,
with around 300 employees and annual revenues of $334.0 million.
Eintracht Frankfurt operates a diverse technology stack with applications such as
Algolia Search, Awin Affiliate Marketing and Insightsoftware IDL Forecast,
covering areas like Application, Web and Enterprise Search, Partner Relationship Management and Financial Consolidation and Close.
Eintracht Frankfurt has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Algolia, Awin and Insightsoftware.
Eintracht Frankfurt recently adopted applications including
Google Cloud Platform (GCP) in 2022, Catapult Pro Video in 2021 and Atlassian Jira Service Desk in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Eintracht Frankfurt’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Eintracht Frankfurt’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Eintracht Frankfurt technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.