Enterprise Rent-A-Car UK, Ltd.
enterprise house, Vicarage Rd,,
Egham, TW20 9FB,
United Kingdom
Egham, TW20 9FB,
United Kingdom
44 34 4335-6173
Automotive
Enterprise Rent-A-Car UK, Ltd. Technographics
Enterprise Rent-A-Car UK, Ltd. Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Enterprise Rent-A-Car UK, Ltd. and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 6030 Enterprise Rent-A-Car UK, Ltd. employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Enterprise Rent-A-Car UK, Ltd. has purchased the following applications: Kerridge k8 ERP for Distribution ERP in 2022, Adobe Experience Manager for Digital Asset Management in 2016, Infinity Call Tracking for Call Tracking and Recording in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Enterprise Rent-A-Car UK, Ltd. is running and its propensity to invest more and deepen its relationship with Kerridge Commercial Systems Limited , Adobe Systems , Infinity Tracking or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Enterprise Rent-A-Car UK, Ltd. revenues, which have grown to $2.38 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Enterprise Rent-A-Car UK, Ltd. intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Enterprise Rent-A-Car UK, Ltd. Tech Stack and Enterprise Applications
Enterprise Rent-A-Car UK, Ltd. ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Kerridge Commercial Systems Limited | Legacy | Kerridge k8 ERP | Distribution ERP | ERP Services and Operations | n/a | 2022 | 2022 |
In 2022, Enterprise Rent-A-Car UK, Ltd. implemented Kerridge k8 ERP as its Distribution ERP platform. The rollout focused on centralizing core distribution and back-office transaction processing to support UK operations and rental business workflows.
Kerridge k8 ERP was configured to deliver inventory management, order-to-cash workflows, purchasing, and core financial ledger capabilities consistent with the Distribution ERP category. Configuration work included layered settings to accommodate bespoke and in-house application interfaces and scheduled maintenance windows to manage configuration changes and reduce system-induced rework.
Integrations and operational support centered on coordination with bespoke and in-house applications and third-party providers for data exchange, while ServiceNow was used as the incident and change ticketing system. Support teams used SQL Server Management Studio and Visual Studio to query and extract data from Kerridge k8 ERP for troubleshooting, logging an average of 25 tickets and sustaining greater than 95 percent SLA compliance.
Governance was delivered through formal ticket SLAs, escalation paths, and regular maintenance cycles managed by Application Support Analysts. Those support practices and resource optimisation efforts contributed to an explicitly stated 30 percent reduction in project costs and a 25 percent reduction in project errors and rework following maintenance activities on Kerridge k8 ERP, with the system supporting operations, procurement, and finance business functions.
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Enterprise Rent-A-Car UK, Ltd. Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Experience Manager | Digital Asset Management | Content Management | n/a | 2016 | 2016 |
In 2016, Enterprise Rent-A-Car UK, Ltd. deployed Adobe Experience Manager as its Digital Asset Management solution on its website. The implementation places Adobe Experience Manager at the center of web-facing asset storage and publishing for the company website, supporting centralized management of photography, video, and promotional creative used on enterprise.co.uk.
Configuration emphasized core Digital Asset Management capabilities including a centralized asset repository, metadata taxonomy and tagging, version control, automated rendition generation for web delivery, search and discovery, and asset lifecycle workflows. Adobe Experience Manager was configured to integrate asset authoring into site content creation, enabling editors and web authors to associate media with pages and to route assets through approval workflows prior to publishing.
Operational scope is focused on the United Kingdom website and the marketing and web operations that support it, aligning digital asset governance with editorial processes. Governance measures implemented include role based access controls, standardized metadata and licensing fields, and workflow approvals to enforce publishing cadence, providing a consistent operational model for web content and marketing teams. Enterprise Rent-A-Car UK, Ltd., Adobe Experience Manager, Digital Asset Management, website content and marketing operations are directly linked in this implementation narrative.
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Enterprise Rent-A-Car UK, Ltd. CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Infinity Tracking | Legacy | Infinity Call Tracking | Call Tracking and Recording | CRM | n/a | 2022 | 2022 |
In 2022, Enterprise Rent-A-Car UK, Ltd. deployed Infinity Call Tracking on its website. Infinity Call Tracking is implemented as a Call Tracking and Recording solution to capture inbound call attribution and call recording tied to digital sessions on enterprise.co.uk.
The implementation leverages category-standard capabilities, including dynamic number insertion to attribute calls to specific campaigns and channels, call recording and tagging, session linking between web activity and phone interactions, and analytics and reporting dashboards for call-level visibility. Infinity Call Tracking is configured to surface call metadata and recording playback alongside campaign attribution data to support measurement and operational analysis.
Deployment scope is focused on the UK website and is used by marketing, digital analytics, and contact center teams to support campaign measurement and inbound call handling. Governance work included configuring site-level number pools, tracking policies, and consent and data retention workflows appropriate for UK operations, enabling consistent call tracking and recording across the web channel.
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Customer Analytics | CRM |
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2011 | 2011 |
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Data Management Platform | CRM |
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2014 | 2014 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2016 | 2016 |
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Marketing Automation | CRM |
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2024 | 2024 |
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Enterprise Rent-A-Car UK, Ltd. ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2018 | 2018 |
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Enterprise Rent-A-Car UK, Ltd. TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2021 | 2021 |
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Enterprise Rent-A-Car UK, Ltd. IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Application Hosting and Computing Services | IaaS |
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2013 | 2013 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2015 | 2015 |
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Content Delivery Network | IaaS |
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2013 | 2013 |
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IT Decision Makers and Key Stakeholders at Enterprise Rent-A-Car UK, Ltd.
| First Name | Last Name | Title | Function | Department | Phone | |
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Senior Financial Controller | Director | Finance | |
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Senior Financial Controller | Director | Finance | |
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IT Department Manager | Manager | IT | |
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Senior Financial Controller | Director | Finance | |
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IT Department Manager - ARMS Business Solutions | Manager | IT | |
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Accounting Manager | Manager | Finance | |
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Accounting Manager | Manager | Finance | |
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IT Manager | Manager | IT | |
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HR Director, Europe | Director | HR | |
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Group HR Manager | Manager | HR | |
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Apps Being Evaluated by Enterprise Rent-A-Car UK, Ltd. Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Enterprise Rent-A-Car UK, Ltd. IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Enterprise Rent-A-Car UK, Ltd. digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Enterprise Rent-A-Car UK, Ltd. Technographics
Enterprise Rent-A-Car UK, Ltd. is a Automotive organization based in United Kingdom,
with around 6030 employees and annual revenues of $2.38 billion.
Enterprise Rent-A-Car UK, Ltd. operates a diverse technology stack with applications such as
Kerridge k8 ERP, Adobe Experience Manager and Infinity Call Tracking,
covering areas like Distribution ERP, Digital Asset Management and Call Tracking and Recording.
Enterprise Rent-A-Car UK, Ltd. has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Kerridge Commercial Systems Limited, Adobe Systems and Infinity Tracking.
Enterprise Rent-A-Car UK, Ltd. recently adopted applications including
Microsoft Dynamics 365 Marketing in 2024, Kerridge k8 ERP in 2022 and Infinity Call Tracking in 2022,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Enterprise Rent-A-Car UK, Ltd.’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Enterprise Rent-A-Car UK, Ltd.’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Enterprise Rent-A-Car UK, Ltd. technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.