ePRICE Italy Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by ePRICE Italy and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 31 ePRICE Italy employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that ePRICE Italy has purchased the following applications: Priceedge Price for Price Optimization in 2021, LiveRamp Platform for Data Management Platform in 2018, Amazon CloudFront for Content Delivery Network in 2014 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems ePRICE Italy is running and its propensity to invest more and deepen its relationship with PriceEdge , Liveramp , NextRoll or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing ePRICE Italy revenues, which have grown to $45.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for ePRICE Italy intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| PriceEdge | Legacy | Priceedge Price | Price Optimization | ERP Services and Operations | n/a | 2021 | 2021 |
In 2021, ePRICE Italy implemented Priceedge Price and PriceEdge Collect to accelerate e-commerce pricing operations and automate competitor price collection for its online retail business in Italy. The deployment targeted Price Optimization workflows, combining automated data ingestion, competitor monitoring, and AI-driven price suggestion capabilities to support pricing and merchandising decision making.
The implementation configured PriceEdge Collect as the competitor price collection engine and Priceedge Price as the decisioning and suggestion module, with product matching, rule-based pricing orchestration, and automated suggestion pipelines. Automated product-matching achieved an 85% success rate during initial rollouts, and the rapid implementation met a tight timeline documented in the case study, enabling daily rather than weekly competitive price refresh cycles.
Operational scope covered e-commerce pricing and merchandising teams for the Italy storefront, focusing on catalog-wide price monitoring and dynamic suggestion workflows. Integrations focused on automated competitor feed ingestion and internal consumption of AI suggestion outputs by pricing operations, with workflows designed to support either manual review or automated rule execution.
Governance changes centered on operationalizing automated product matching and instituting daily competitive monitoring to shorten decision cycles and increase pricing agility. Outcomes explicitly documented include reduced competitor response time from weekly to daily, an 85% automated product-matching success rate, and materially increased pricing agility as recorded in the case study, with Priceedge Price positioned as the core Price Optimization engine for ePRICE Italy.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Liveramp | Legacy | LiveRamp Platform | Data Management Platform | CRM | n/a | 2018 | 2018 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Marketing Analytics | CRM |
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2018 | 2018 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Amazon Web Services (AWS) | Legacy | Amazon CloudFront | Content Delivery Network | IaaS | n/a | 2014 | 2014 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Security (AppSec) | CyberSecurity |
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2020 | 2020 |
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