Ho Chi Minh City, x,
Vietnam
F&B Concepts Technographics
F&B Concepts Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by F&B Concepts and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 21 F&B Concepts employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that F&B Concepts has purchased the following applications: Google Tag Manager for Tag Management in 2018, RainBow E-Commerce Hosting for Application Hosting and Computing Services in 2023 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems F&B Concepts is running and its propensity to invest more and deepen its relationship with Google , RainBow E-Commerce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing F&B Concepts revenues, which have grown to $3.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for F&B Concepts intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
F&B Concepts Tech Stack and Enterprise Applications
F&B Concepts CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Tag Manager | Tag Management | CRM | n/a | 2018 | 2018 |
|
F&B Concepts IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| RainBow E-Commerce | Legacy | RainBow E-Commerce Hosting | Application Hosting and Computing Services | IaaS | n/a | 2023 | 2023 |
In 2023, F&B Concepts implemented RainBow E-Commerce Hosting to run its customer-facing website and online ordering pages. The RainBow E-Commerce Hosting deployment is classified under Application Hosting and Computing Services and is active on the F&B Concepts public site.
The implementation focuses on a hosted e-commerce storefront configuration that provides web compute for application runtime, static asset delivery, and secure certificate termination. Typical Application Hosting and Computing Services capabilities such as content delivery, session management, and deployment workflows appear to support catalog presentation and transactional checkout flows.
Operational coverage is concentrated on the Vietnam-based leisure and hospitality business digital channel, supporting marketing, sales and guest ordering functions on the public website. For a 21 employee organization the deployment scope is proportionate, with hosting and site maintenance responsibilities centralized within a small operations or marketing technology role.
Governance centers on site content updates, product catalog management and routine maintenance of the hosted storefront, with production traffic served through RainBow E-Commerce Hosting on the company website. The narrative emphasizes hosting architecture and operational processes rather than integrations or outcome metrics.
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IT Decision Makers and Key Stakeholders at F&B Concepts
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
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Apps Being Evaluated by F&B Concepts Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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