HEROLD Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by HEROLD and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 HEROLD employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
HEROLD has purchased the following applications: eRecruiter for Recruiting, Applicant Tracking System in 2018, MarkLogic Semaphore for Cognitive Computing in 2014, Zoom for Audio Video and Web Conferencing in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems HEROLD is running and its propensity to invest more and deepen its relationship with eRecruiter , MarkLogic , Zoom Video Communications or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing HEROLD revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for HEROLD intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| eRecruiter | Legacy | eRecruiter | Recruiting, Applicant Tracking System | HCM | n/a | 2018 | 2018 |
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| MarkLogic | Legacy | MarkLogic Semaphore | Cognitive Computing | AI-Powered Application | EBCONT | 2014 | 2015 |
In 2014, HEROLD implemented MarkLogic Semaphore as a Cognitive Computing deployment to consolidate and semantically manage business data. The implementation paired the Semaphore Ontology Manager with the MarkLogic database to ingest and harmonize more than 15 disparate data sources into a single canonical repository.
The consolidated repository powered product search, targeting and direct-marketing product workflows, and internal analytics across HEROLD operations in Austria. MarkLogic Semaphore enabled semantic enrichment, entity resolution and canonicalization through the ontology manager, improving data quality and enabling productized data outputs for external and internal use cases.
The project was delivered with implementation partner EBCONT and consolidated connections to 15 plus source systems, reducing infrastructure complexity and centralizing data access for marketing, product and analytics functions. A first customer-facing product was produced within six months, demonstrating an accelerated time-to-value milestone in the rollout.
Operational governance focused on the Semaphore Ontology Manager to enforce consistent taxonomies and semantic rules across use cases, simplifying downstream analytics and targeting workflows. The engagement produced improved data quality and created new revenue streams as described in the implementation summary.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoom Video Communications | Legacy | Zoom | Audio Video and Web Conferencing | Collaboration | n/a | 2021 | 2021 |
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Collaboration | Collaboration |
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2017 | 2017 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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|
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Customer Experience | CRM |
|
2017 | 2017 |
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Tag Management | CRM |
|
2014 | 2014 |
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Tag Management | CRM |
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2022 | 2022 |
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SPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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Incentive Compensation Management | SPM |
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2020 | 2020 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2020 | 2020 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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| Date | Company | Status | Vendor | Product | Category | Market |
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