AI Buyer Insights:

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Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Michelin, an e2open customer evaluated Oracle Transportation Management

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Fibre Drums Tech Stack and Enterprise Applications

Fibre Drums eCommerce
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
EKM Legacy ekmPowershop eCommerce eCommerce n/a 2012 2012
In 2012 Fibre Drums deployed ekmPowershop as its eCommerce storefront on its corporate website. ekmPowershop serves as the customer-facing commerce platform for the United Kingdom based manufacturer, centralizing online sales and product discovery for its packaging and drum products. The ekmPowershop implementation emphasizes catalog management, product detail pages, shopping cart and checkout workflows, and site content management consistent with eCommerce functional expectations. Built-in order capture and administrative order screens provide the company with online order intake, customer records, and basic transactional reporting used by sales and operations. Deployment is hosted on the public website and is configured to present SKU level information, pricing, and shipping options to end customers, while administrative controls are used by internal staff to manage listings and pricing. For a company of approximately 50 employees, the implementation scope aligns with a single-site online storefront supporting sales, customer service, and fulfillment workflows. Operational governance centers on web administration, product data stewardship, and checkout policy settings, with role based access for catalog editors and order processors. This narrative documents Fibre Drums ekmPowershop eCommerce relationship and clarifies that ekmPowershop is the primary platform for online commerce and order intake on their website.
Fibre Drums CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Contentsquare Legacy Hotjar Customer Experience CRM n/a 2018 2018
In 2018, Fibre Drums instrumented Hotjar on its public website to capture behavioral analytics and qualitative feedback as part of Customer Experience. Fibre Drums implemented Hotjar to surface user interaction data, deploying the Hotjar tracking script across site pages to enable heatmaps, session recordings, on page feedback polls, and basic conversion funnel visibility. Deployment focused on client side web instrumentation, embedding the Hotjar script into site templates and page headers to collect click, scroll, and session replay data. Functional scope covered heatmaps, recordings, surveys and feedback widgets, supporting marketing and web operations teams in UX analysis, and governance centered on configuring session capture and consent controls consistent with customer privacy requirements.
Marketing Automation CRM 2022 2022

IT Decision Makers and Key Stakeholders at Fibre Drums

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Fibre Drums Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Fibre Drums IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Fibre Drums digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Fibre Drums Technographics
Fibre Drums is a Manufacturing organization based in United Kingdom, with around 50 employees and annual revenues of $5.0 million.
Fibre Drums operates a diverse technology stack with applications such as ekmPowershop and Hotjar, covering areas like eCommerce and Customer Experience.
Fibre Drums has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as EKM and Contentsquare.
Fibre Drums recently adopted applications including EKM Email Marketing in 2022, Hotjar in 2018 and ekmPowershop in 2012, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Fibre Drums’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Fibre Drums’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Fibre Drums technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.