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● California Polytechnic State University, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● Indiana University, an Oracle PeopleSoft Global Payroll customer evaluated Workday Payroll

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● Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

● Ahold Delhaize USA, an Oracle Retail Merchandising customer evaluated SAP Retail Management

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● Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

● Florida State University, an Oracle PeopleSoft HCM customer evaluated Workday HCM

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● Pacific Coast Producers, an Oracle JD Edwards EnterpriseOne customer evaluated SAP S/4HANA Cloud

● Adelphi University, an ADP Enterprise eTIME customer evaluated Workday Time and Attendance

● Printpack, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Travelers, an Exterro Zapproved ZDiscovery customer evaluated LexisNexis CounselLink

● Ivy Tech Community College, a RNL ScaleFunder customer evaluated Virtuous CRM

● First Citizens Bank, a Fiserv Signature Bank Platform customer evaluated FIS Core Banking

● City of Richmond, VA, an Oracle E-Business Suite customer evaluated Tyler Munis ERP

● Washington State University, a Workday Time customer evaluated UKG Pro Timekeeping

● JLG Industries, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● First Horizon Bank, an nCino Loan Origination customer evaluated FIS Commercial Loan Servicing

● Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

● Becker Industrie, a Microsoft Dynamics AX customer evaluated Microsoft Dynamics 365 F&O

● Coles Supermarkets, an Oracle Retek POS customer evaluated NCR Voyix Counterpoint

● ASGC Group, an Oracle E-Business Suite customer evaluated Oracle Cloud ERP

First Brands Group
Location
3255 West Hamlin Road,
Rochester Hills, 48309, MI,
United States
Website
https://www.firstbrandsgroup.com/
Phone
n/a
Artw industry
Automotive
Employee
Revenue

First Brands Group Technographics

First Brands Group Software Purchases and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by First Brands Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 26000 First Brands Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that First Brands Group has purchased the following applications: Liquid Web Cloud Servers for Application Hosting and Computing Services in 2023, reCAPTCHA for Application Security (AppSec) in 2020, Microsoft 365 for Collaboration in 2020 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems First Brands Group is running and its propensity to invest more and deepen its relationship with Liquid Web , Google , IDrive or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing First Brands Group revenues, which have grown to $5.00 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for First Brands Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

First Brands Group Data, Technology Stack, and Enterprise Applications
IaaS
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Liquid Web Legacy Liquid Web Cloud Servers Application Hosting and Computing Services IaaS n/a 2023 2023
Backup as a Service (BaaS) IaaS 2024 2024
CyberSecurity
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Google Legacy reCAPTCHA Application Security (AppSec) CyberSecurity n/a 2020 2020
Collaboration
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Microsoft Legacy Microsoft 365 Collaboration Collaboration n/a 2020 2020
Collaboration Collaboration 2022 2022
CRM
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Customer Experience CRM 2024 2024
Marketing Automation CRM 2022 2022
Marketing Automation CRM 2023 2023
Tag Management CRM 2022 2022
Tag Management CRM 2023 2023
eCommerce
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
eCommerce Fraud Protection eCommerce 2022 2022
eCommerce eCommerce 2024 2024
HCM
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Learning and Development HCM 2020 2020
ERP Financial Management
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Payment Processing ERP Financial Management 2021 2021
Payment Processing ERP Financial Management 2022 2022
Payment Processing ERP Financial Management 2022 2022
Content Management
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Web Content Management Content Management 2025 2025
Web Content Management Content Management 2025 2025
IT Decision Makers and Key Stakeholders at First Brands Group
First Name Last Name Title Function Department Email Phone
No data found
Show All Contacts
Apps Being Evaluated by First Brands Group Executives
Date Company Status Vendor Product Category Market
No data found
FAQ - APPS RUN THE WORLD First Brands Group Technographics

First Brands Group is a Automotive organization based in United States, with around 26000 employees and annual revenues of $5.00 billion.

First Brands Group operates a diverse technology stack with applications such as Liquid Web Cloud Servers, reCAPTCHA and Microsoft 365, covering areas like Application Hosting and Computing Services, Application Security (AppSec) and Collaboration.

First Brands Group has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Liquid Web, Google and Microsoft.

First Brands Group recently adopted applications including WordPress in 2025, Joomla 3.9 in 2025 and IDrive Backup in 2024, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of First Brands Group’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates First Brands Group’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete First Brands Group technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.