AI Buyer Insights:

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Michelin, an e2open customer evaluated Oracle Transportation Management

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Michelin, an e2open customer evaluated Oracle Transportation Management

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

First To The Finish Data, Technology Stack, and Enterprise Applications
ERP Financial Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
ERP Focus Legacy Everest ERP ERP Financial ERP Financial Management n/a 2012 2012
In 2012, First To The Finish implemented Everest ERP to support ERP Financial functions across its sales and customer service operations. The retailer conducted online and phone sales of sporting equipment and used Everest ERP alongside field event activities to centralize transaction records and customer interactions. Everest ERP was configured to manage sales quotes, order entry, invoicing and core order to cash workflows, with explicit use for creating sales quotes, orders and invoices. The ERP Financial deployment included customer service capabilities to record and process incorrect sizes, wrong items, damaged goods, returns and exchanges, and shipment tracking as part of standard transaction lifecycles. Operational coverage spanned the sales team, customer service staff, fulfillment coordination and field representatives who attended national tournaments and coach clinics. The system supported phone and email sales workflows and was used as the primary business management software for sales quoting, order processing and invoicing across the company. Governance emphasized standardized workflows for returns, exchanges and shipment tracking, and centralized order and invoice records to improve cross‑functional visibility between sales and customer service. Role aligned usage was established to ensure sales agents, customer service staff and field personnel accessed consistent transaction and fulfillment information through Everest ERP.
Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Microsoft Legacy Microsoft 365 Collaboration Collaboration n/a 2021 2021
In 2021, First To The Finish implemented Microsoft 365. Microsoft 365 serves as the primary Collaboration platform for the 40-employee United States retail organization, providing core productivity and communications functions across corporate and store operations. The Microsoft 365 deployment is a cloud-hosted tenant configured to deliver standard Collaboration capabilities including Exchange Online email, Microsoft Teams chat and meetings, SharePoint Online intranet and file libraries, OneDrive for Business file sync, and Office desktop and web applications. Administration is managed through the Microsoft 365 admin center with centralized user provisioning, account and mailbox management, and role-based access controls appropriate for a small retail firm. The company documents presence of Microsoft 365 on its public website, indicating the platform is used for both internal employee collaboration and for business-facing communications linked to the site.
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Constant Contact Legacy Constant Contact Email Marketing Marketing Automation CRM n/a 2021 2021
In 2021, First To The Finish implemented Constant Contact Email Marketing as its Marketing Automation solution to manage website driven email engagement and customer communications. The small US retail company with 40 employees uses Constant Contact Email Marketing on their website to capture subscribers and orchestrate promotional messaging for online shoppers. The deployment is a cloud hosted SaaS configuration of Constant Contact Email Marketing, provisioned for campaign creation, template management, contact list segmentation, and basic campaign analytics consistent with Marketing Automation capabilities. Implementation work focused on embedding signup forms and campaign tracking on the corporate site to capture leads and synchronize subscriber status with the email platform. Operational scope centers on the marketing function, where the application supports campaign scheduling, list management, segmentation workflows, and subscriber communications. Governance emphasis is on template approval, list hygiene procedures, and campaign scheduling to coordinate promotional activity across the website and email channels. Constant Contact Email Marketing supplies built in reporting and subscriber level analytics that the marketing team uses to monitor sends and inform subsequent campaign planning. The configuration reflects a straightforward, website integrated Marketing Automation implementation for a small retail organization.
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2021 2021
CyberSecurity
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Identity and Access Management (IAM) CyberSecurity 2017 2017
IT Decision Makers and Key Stakeholders at First To The Finish
First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by First To The Finish Executives
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD First To The Finish Technographics

First To The Finish is a Retail organization based in United States, with around 40 employees and annual revenues of $4.0 million.

First To The Finish operates a diverse technology stack with applications such as Everest ERP, Microsoft 365 and Constant Contact Email Marketing, covering areas like ERP Financial, Collaboration and Marketing Automation.

First To The Finish has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as ERP Focus, Microsoft and Constant Contact.

First To The Finish recently adopted applications including Microsoft 365 in 2021, Constant Contact Email Marketing in 2021 and Microsoft Azure Cloud Services in 2021, highlighting its ongoing modernization strategy.

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Our research team continuously updates First To The Finish’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

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