Colorado Springs, 80903, CO,
United States
FoodMaven Technographics
FoodMaven Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by FoodMaven and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 80 FoodMaven employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that FoodMaven has purchased the following applications: Acumatica Cloud ERP for ERP Financial in 2020, Hubspot Live Chat for Chatbots and Conversational AI in 2018, Microsoft 365 for Collaboration in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems FoodMaven is running and its propensity to invest more and deepen its relationship with Acumatica , HubSpot , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing FoodMaven revenues, which have grown to $5.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for FoodMaven intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
FoodMaven Tech Stack and Enterprise Applications
FoodMaven ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Acumatica | Intuit Quickbooks Enterprise | Acumatica Cloud ERP | ERP Financial | ERP | n/a | 2020 | 2020 |
In 2020, FoodMaven implemented Acumatica Cloud ERP as its ERP Financial system, replacing Intuit QuickBooks Enterprise. The deployment used a cloud-hosted Acumatica Cloud ERP instance to centralize financial management across the Consumer Packaged Goods business and to establish a unified accounting backbone for the company.
The implementation centered on core ERP Financial capabilities, including general ledger, accounts payable, accounts receivable, billing, and financial reporting, configured to a standardized chart of accounts and automated approval workflows. Acumatica Cloud ERP was configured to support role-based access control, period close workflows, and real-time financial visibility appropriate for an 80 employee organization.
FoodMaven integrated Acumatica Cloud ERP with its broader data environment, routing transactional finance data into a big data analytics pipeline to improve traceability and operational reporting across sourcing and distribution. Governance emphasized centralized financial operations across finance and operations teams, with standardized accounting workflows and system-level data feeds to analytics and operational reporting systems.
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FoodMaven AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | Hubspot Live Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2018 | 2018 |
In 2018, FoodMaven implemented Hubspot Live Chat on their website. The Hubspot Live Chat deployment addresses Chatbots and Conversational AI requirements for web-based customer engagement and lead capture, positioning the application as the primary conversational entry point for prospective buyers and support inquiries on FoodMaven's public site.
The implementation uses the Hubspot Live Chat embedded widget and configured conversational flows, including automated welcome messages and form-driven contact capture to convert visitors into identifiable leads. Functional capabilities emphasized in the rollout include real-time chat handling, transcript capture for follow-up, and scripted conversational workflows to gather inquiry details, with operational ownership concentrated in marketing and customer engagement functions. Governance was structured around standardized chat scripts and response workflows to ensure consistent handling of web inquiries, and administration is scaled to match the company's mid-market size and web engagement profile.
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FoodMaven Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2017 | 2017 |
In 2017, FoodMaven implemented Microsoft 365 to address Collaboration requirements across the company. The deployment is a cloud-hosted Microsoft 365 tenant referenced on the FoodMaven public website, indicating organization-wide adoption rather than a point solution.
Microsoft 365 at FoodMaven encompasses standard Collaboration modules, including Exchange Online for corporate email, SharePoint and OneDrive for document management and content publishing, and Microsoft Teams for real-time collaboration and conferencing. The configuration emphasis is on document versioning, shared team sites, mailbox management, and file synchronization capabilities that are typical for a midsize CPG firm of approximately 80 employees.
Operationally the Microsoft 365 tenant is applied across business functions such as marketing, sales, and operations, supporting internal collaboration and external content workflows surfaced on the company website. Governance appears oriented around centralized tenant administration, Azure Active Directory identity controls, and standard policy constructs for sharing and retention consistent with cloud Collaboration deployments.
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FoodMaven CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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CRM | CRM |
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2018 | 2018 |
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CRM | CRM |
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2021 | 2021 |
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Customer Experience | CRM |
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2019 | 2019 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Marketing Analytics | CRM |
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2018 | 2018 |
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Marketing Analytics | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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FoodMaven PPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Project Portfolio Management | PPM |
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2019 | 2019 |
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FoodMaven TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2020 | 2020 |
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FoodMaven IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at FoodMaven
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| Accounting Manager | Manager | Finance | ||||
| Account Receivable Specialist | Manager | Finance | ||||
| Financial Controller | Director | Finance |
Apps Being Evaluated by FoodMaven Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||