Lille, 59000,
France
Fresh Burritos France Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Fresh Burritos France and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 Fresh Burritos France employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Fresh Burritos France has purchased the following applications: Pongo Platform for CRM in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Fresh Burritos France is running and its propensity to invest more and deepen its relationship with Hey Pongo or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Fresh Burritos France revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Fresh Burritos France intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Hey Pongo | Legacy | Pongo Platform | CRM | CRM | n/a | 2021 | 2021 |
In 2021, Fresh Burritos France deployed the Pongo Platform from Hey Pongo across its franchise network to centralize customer engagement and loyalty operations. This CRM implementation standardized customer capture, loyalty orchestration, and reengagement workflows across franchise sites in France.
The deployment used Hey Pongo's loyalty tablets, SMS reengagement campaigns, and the review booster module as the primary functional components. Loyalty tablets were provisioned at points of sale to collect opt ins and transaction data, feeding a centralized Pongo Platform customer database of approximately 33,000 profiles. SMS sequences and automated review generation workflows were configured to manage reengagement and reputation outreach directly from the Pongo Platform.
Rollout was executed at the franchise level with centralized campaign management and franchise operator access to tablet driven signup and redemption flows. Fresh Burritos France captured the operational scope within the Pongo Platform CRM and recorded outcomes that included more than 10,000 Google reviews and over €20,000 generated from SMS campaigns, with these results tracked in the platform's customer engagement records.
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