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Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

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Michelin, an e2open customer evaluated Oracle Transportation Management

FundaMakers India Tech Stack and Enterprise Applications

FundaMakers India CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
AdsEra Legacy AdsEra CRM CRM CRM n/a 2023 2023
In 2024, FundaMakers India implemented AdsEra CRM to operationalize CRM-led marketing and to manage WhatsApp and email engagement for student inquiries and enrolments. The deployment targets the admissions and marketing workflow of this 25-employee test-prep provider, aligning the application with AdsEra's Omnichannel CRM positioning and putting AdsEra CRM at the center of inquiry capture and follow-up processes. Configuration work focused on contact and pipeline management, automated WhatsApp sequences, and email engagement workflows, reflecting typical Omnichannel CRM capabilities. AdsEra CRM was configured to sustain lead capture, qualification, and enrollment pipeline stages, with campaign automation and templated messaging used to standardize admission touchpoints and reduce manual follow-up. Operational scope covers the admissions and marketing teams and the end-to-end student enquiry to enrolment lifecycle, with process changes that centralize lead ownership in the CRM and formalize pipeline stages for consistent handoffs. Governance emphasized CRM-centric campaign control and messaging templates to ensure compliance with communication standards and repeatable enquiry qualification processes.
Marketing Automation CRM 2024 2024

IT Decision Makers and Key Stakeholders at FundaMakers India

First Name Last Name Title Function Department Email Phone
No data found

Apps Being Evaluated by FundaMakers India Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from FundaMakers India IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the FundaMakers India digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
No data found
FAQ - APPS RUN THE WORLD FundaMakers India Technographics
FundaMakers India is a Education organization based in India, with around 25 employees and annual revenues of $2.0 million.
FundaMakers India operates a diverse technology stack with applications such as AdsEra CRM, covering areas like CRM.
FundaMakers India has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as AdsEra.
FundaMakers India recently adopted applications including AdsEra MailEra in 2024 and AdsEra CRM in 2023, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of FundaMakers India’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates FundaMakers India’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete FundaMakers India technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.