Enfield, EN3 4TG,
United Kingdom
G.R.Wright & Sons Technographics
G.R.Wright & Sons Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by G.R.Wright & Sons and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 108 G.R.Wright & Sons employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that G.R.Wright & Sons has purchased the following applications: WooCommerce for eCommerce in 2022, FullStory for Customer Experience in 2022, Amazon EC2 for Application Hosting and Computing Services in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems G.R.Wright & Sons is running and its propensity to invest more and deepen its relationship with Automattic , FullStory , Intuit or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing G.R.Wright & Sons revenues, which have grown to $58.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for G.R.Wright & Sons intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
G.R.Wright & Sons Tech Stack and Enterprise Applications
G.R.Wright & Sons eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Automattic | Legacy | WooCommerce | eCommerce | eCommerce | n/a | 2022 | 2022 |
In 2022, G.R.Wright & Sons implemented WooCommerce on its public website to establish a direct online sales channel. The deployment uses WooCommerce to deliver eCommerce capability for product catalog presentation, shopping cart and checkout, and order capture tied to the company website for its United Kingdom consumer packaged goods business.
The WooCommerce implementation configures core storefront modules including product listings, category management, pricing and tax rules, shopping cart workflows, and order management. Configuration emphasizes web-first content and commerce workflows, with catalog management and product data entry governed through the site administration interface of WooCommerce.
Operational coverage centers on marketing, customer service, and order fulfillment teams that operate through the website, with WooCommerce serving as the transactional and catalog engine. Payments, shipping, and third party services are expected to be provisioned via WooCommerce extension points and administrative settings rather than embedded custom middleware, keeping integrations aligned with standard eCommerce extension patterns.
Governance and process changes focus on centralized product data control, web content ownership by marketing, and order processing procedures managed by operations to support the storefront. The vendor for the implementation is Automattic and the relationship is primarily website hosted, with WooCommerce acting as the eCommerce platform to enable online sales and order workflows for G.R.Wright & Sons.
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G.R.Wright & Sons CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| FullStory | Legacy | FullStory | Customer Experience | CRM | n/a | 2022 | 2022 |
In 2022, G.R.Wright & Sons began using FullStory on their website. FullStory was deployed as a Customer Experience solution to capture session replay and behavioral telemetry from web visitors, providing a data layer for user journey analysis.
The implementation emphasizes session replay, event-level analytics, funnel inspection, and heatmap-style behavior analysis, configuration aligned with common FullStory capabilities. Instrumentation included page-level and custom event tagging plus an event taxonomy to prioritize friction points and conversion steps.
Operational ownership sits with digital marketing and web operations teams, with usage by customer support for issue reproduction and triage. Governance centered on session capture controls and consent-aware data collection to align site analytics with privacy requirements, and the FullStory deployment is scoped to the company website for ongoing UX and behavioral analysis.
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Marketing Automation | CRM |
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2018 | 2018 |
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G.R.Wright & Sons IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Amazon Web Services (AWS) | Legacy | Amazon EC2 | Application Hosting and Computing Services | IaaS | n/a | 2017 | 2017 |
In 2017, G.R.Wright & Sons implemented Amazon EC2 to host its public website. Amazon EC2 is deployed as the company's Application Hosting and Computing Services platform, providing virtual server capacity for the web front end and content delivery for their site.
The implementation centers on Amazon EC2 instances configured as web servers and application compute nodes, using standard instance provisioning, operating system image management, and network security controls to manage runtime and access. Operational scope is the company website serving customers in the United Kingdom, and governance emphasizes instance lifecycle and configuration management consistent with typical application hosting practices.
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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G.R.Wright & Sons CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2017 | 2017 |
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IT Decision Makers and Key Stakeholders at G.R.Wright & Sons
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Apps Being Evaluated by G.R.Wright & Sons Executives
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