Games Workshop
Willow Road Lenton,
Nottingham, NG7 2WS,
United Kingdom
Nottingham, NG7 2WS,
United Kingdom
44 11 5914-0000
Retail
Games Workshop Technographics
Games Workshop Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Games Workshop and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 2643 Games Workshop employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Games Workshop has purchased the following applications: Microsoft Dynamics AX for ERP Financial in 2015, Oracle Micros Retail J for Point Of Sale in 2016, Microsoft Power BI for Analytics and BI in 2011 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Games Workshop is running and its propensity to invest more and deepen its relationship with Microsoft , SAP , Oracle or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Games Workshop revenues, which have grown to $513.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Games Workshop intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Games Workshop Tech Stack and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Sage 500 ERP (formerly MAS 500) | Microsoft Dynamics AX | ERP Financial | ERP Financial Management | n/a | 2015 | 2015 |
In 2015, Games Workshop implemented Microsoft Dynamics AX as their ERP Financial solution. The deployment replaced Sage 500 ERP formerly MAS 500 and centralized the companys corporate finance and accounting systems across its retail operations.
Microsoft Dynamics AX was configured to deliver core financial management capabilities including general ledger, accounts payable, accounts receivable, fixed asset accounting, cash and bank management, and statutory financial reporting. Configuration emphasized harmonization of the chart of accounts and standardized month end close workflows to support consolidated reporting across business units. The implementation used standard AX financial modules and role based security to enforce segregation of duties and transaction controls.
The initiative was operated under an internal ERP Workstream Lead responsible for AX Dynamics and D365, who guided functional design, testing, and cutover sequencing. The architecture followed common Microsoft Dynamics AX deployment patterns with centralized financial ledgers and process orchestration for accounting workflows.
Governance established central finance ownership for configuration, testing, and change control, with the ERP Workstream Lead coordinating stakeholder sign off and deployment waves. Process standardization targeted month end close, intercompany accounting controls, and accounts reconciliation workflows to align finance operations with the new Microsoft Dynamics AX ERP Financial platform.
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Expense Management | ERP Financial Management |
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2013 | 2013 |
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ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle Micros Retail J | Point Of Sale | ERP Services and Operations | n/a | 2016 | 2016 |
In 2016, Games Workshop implemented Oracle Micros Retail J as a global Point Of Sale solution. The deployment standardized checkout and store transaction processing on Oracle Micros Retail J across the retailer's worldwide store estate.
Configuration focused on core Point Of Sale capabilities including transaction processing, payment capture, pricing and promotions management, receipt and tender handling, and offline transaction support to maintain store operations during network disruptions. The Oracle Micros Retail J implementation included store terminal provisioning and centralized configuration management to ensure consistent POS behavior and cashier workflows.
Architecturally the rollout followed a distributed store model, with POS terminals networked to centralized application services and data synchronization supporting sales reporting and store-level inventory visibility. Oracle Micros Retail J served as the system of record for in-store transactions and enforced standardized pricing and promotion rules across regions.
Governance introduced centralized change control for POS configuration and standardized operational procedures for store teams, enabling staged rollouts and coordinated training for retail staff. Operational focus was on consistent cashier workflows, promotion execution, and compliance across the companys global retail operations.
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Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Power BI | Analytics and BI | Analytics and BI | n/a | 2011 | 2011 |
Games Workshop selected and deployed Microsoft Power BI in 2011 to replace a legacy BI system. The implementation consolidated analytics and BI capabilities under Microsoft Power BI, standardizing reporting and delivering interactive dashboards, self‑service reporting, and data visualization functionality typical of the Analytics and BI category.
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Analytics and BI | Analytics and BI |
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2018 | 2018 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2011 | 2011 |
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SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Order Management | SCM |
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2006 | 2006 |
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Warehouse Management | SCM |
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2013 | 2013 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Experience | CRM |
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2014 | 2014 |
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Marketing Analytics | CRM |
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2015 | 2015 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2013 | 2013 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2021 | 2021 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2014 | 2014 |
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IT Decision Makers and Key Stakeholders at Games Workshop
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Games Workshop Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Games Workshop IT executives and key decision makers. This section highlights Games Workshop's latest recorded technology evaluations, including Douzone Bizon WEHAGO Smart A10 for ERP Financial on 2025-03-06. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Games Workshop digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD Games Workshop Technographics
Games Workshop is a Retail organization based in United Kingdom,
with around 2643 employees and annual revenues of $513.0 million.
Games Workshop operates a diverse technology stack with applications such as
Microsoft Dynamics AX, Oracle Micros Retail J and Microsoft Power BI,
covering areas like ERP Financial, Point Of Sale and Analytics and BI.
Games Workshop has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Microsoft and Oracle.
Games Workshop recently adopted applications including
OneTrust Cookie Consent in 2021, Cloudflare CDN in 2021 and Oracle Endeca in 2018,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Games Workshop’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Games Workshop’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Games Workshop technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.