Marion, 52302-5868, IA,
United States
Gearhead Communications Technographics
Gearhead Communications Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Gearhead Communications and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 15 Gearhead Communications employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Gearhead Communications has purchased the following applications: GumGum for Artificial Intelligence Marketing in 2023, Google Workspace (Formerly Google G-Suite) for Collaboration in 2012, WhizzCo for Personalization and Product Recommendations in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Gearhead Communications is running and its propensity to invest more and deepen its relationship with GumGum , Google , Salesforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Gearhead Communications revenues, which have grown to $2.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Gearhead Communications intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Gearhead Communications Tech Stack and Enterprise Applications
AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GumGum | Legacy | GumGum | Artificial Intelligence Marketing | AI-Powered Application | n/a | 2023 | 2023 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2012 | 2012 |
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Collaboration | Collaboration |
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2022 | 2022 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| WhizzCo | Legacy | WhizzCo | Personalization and Product Recommendations | eCommerce | n/a | 2022 | 2022 |
In 2022, Gearhead Communications implemented WhizzCo on its website. Gearhead Communications uses WhizzCo for Personalization and Product Recommendations to support merchandising and editorial business functions on PremierGuitar.com, aligning visitor behavior with tailored content and product suggestions. The deployment is focused on the publisher site and operates as a front end personalization layer that consumes pageview and engagement signals to surface recommendations within article pages and product listing areas.
The WhizzCo implementation is provisioned via a client side tag and JavaScript library embedded in the site, enabling real time recommendation rendering and rule based personalization. Functional capabilities in use include a recommendations engine, behavioral segmentation, personalization rule sets, and analytics instrumentation that feeds engagement data back to the WhizzCo console. Operational governance centers on editorial and merchandising owners who configure recommendation campaigns, while development operations maintain the site tag and quality controls for widget placement and rendering.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Customer Experience | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2022 | 2022 |
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Digital Advertising Platform | CRM |
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2019 | 2019 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2022 | 2022 |
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Marketing Automation | CRM |
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2012 | 2012 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Tag Management | CRM |
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2015 | 2015 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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|
|
Application Performance Management | ITSM |
|
2021 | 2021 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
|
2017 | 2017 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Cloud Storage | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at Gearhead Communications
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Gearhead Communications Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||